Ed Kim and the Audi A3 e-tron0
Recently, Ed Kim, AutoPacific’s Director of Industry Analysis, was given a sneak peek at the Audi A3 e-tron plug-in electric. Earlier this week, Ed’s impressions were prominently featured in Audi’s featurette about the car. This video was released in conjunction with the automaker’s official announcement about the A3 e-tron’s U.S. test program at the 2012 TED Conference in Long Beach, CA.
The A3 e-tron will be distributed in select markets in the U.S. to help Audi get real world data about how electric vehicles are used in everyday life, ultimately aiding in the development of future plug-in vehicles from Audi.
Audi, rightly so in our opinion, believes there is no one silver bullet in the quest for greater efficiency. As such, the automaker is exploring just about every available alternative powertrain technology out there as potential components of a greater solution. Those can include electrics, hybrids, plug-in hybrids, diesels, or even very efficient gasoline engines.
Watch below to see Audi’s A3 e-tron in action, and Ed’s thoughts on some of the issues surrounding electric vehicles.