Category Archive:

New York Auto Show 2008 – Mitsubishi “i”

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One of the coolest things about working on the VehicleVoice team is the differing taste the team has. Trucks, SUVs, muscle cars, small cars. Lunch can be interesting, to say the least. While I appreciate anything with wheels, I’m slowly becoming more and more interested in minicars. Maybe it’s Europe-envy, or an increased sense of green, but I‘ve always been attracted to minimalism. From architecture to coffee without the fancy names.


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New York Auto Show 2008 – Suzuki Concept Kizashi 3

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Respect. Suzuki gets less than it deserves. Consider some facts. Suzuki Motor Corporation took 35 years to sell 1 million vehicles per year worldwide. 15 more years to reach 2 million vehicles in 2005. Nearly 2.4 million vehicles last year. And in fiscal year 2009, expects to produce 3 million vehicles.


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New York Auto Show 2008 – Improved Honda Fit

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We’ve liked the Fit since it was first imported from Japan for US Sales in April 2006. Conceptually very good, but lacking a sporty look. The second generation of the Fit for US sales gets a lot better looking, as well as some package improvements to make it more compelling. “The goal is to provide entry-level vehicle customers with functionality and refinement that’s a class above,” said Dick Colliver. “Buying a Fit is a choice, not a compromise.” Ah yes. A nod to the aspirational small car.
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New York Auto Show 2008: 2009 Dodge Challenger

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VehicleVoice covered the reveal at last Month’s Chicago Auto Show of the 2008 challenger SRT-8. With 435 hp culled out of its 6.1 liter Hemi V-8, it’s sure to be true to the muscle car image of its sheetmetal. Today, New York is host to the kinder, gentler, 2009 Challenger model line, if that’s possible. In reality, the real focus here is on the volume of these models, the Challenger R/T with a 5.7-liter Hemi V-8 and the Challenger SE with the Challenger SE with a 3.6-liter V-6.


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New York Auto Show 2008 — Scion Hako Coupe Concept

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You have to look long and hard to find a more difficult job than designing future Scion products. In its short life, Scion has raced to the forefront of Gen Y desirability. From zero to 173,000 units in just 4 years. Toyota Motor Sales claims the Scion brand to have a median buyer age of just 30 years old, which makes it the youngest brand in the United States. From the same group of people who bring us the Camry and Avalon, both standards for Boomer buyers, but neither evoking a youthful image.


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New York Auto Show 2008 – Nissan’s “Denki Cube” EV

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While the New York Show has been certainly less green than LA, Detroit and Chicago, the march towards environmental altruism continues with automakers.
The Nissan Cube has always looked somewhat like an automotive battery, so an electric concept for the Cube is fitting. Denki (Japanese for “electric”) is the name Nissan is giving its latest Cube Concept shown at the 2008 New York International Auto Show. The concept carries some of Nissan’s green banner and hints strongly at Nissan’s future small car strategy for the North American market. Nissan plans to sell a redesigned gasoline-powered, next-generation Cube in the United States and Canada starting next year. It’s been a long wait for the Cube. Will cars shaped like boxes still resonate by the time we finally get the US-bound Cube?


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AutoPacific Announces Ed Kim as Director of Industry Analysis

Tustin, California, January 29, 2008. Today AutoPacific announced the appointment of Ed Kim as Director of Industry Analysis. Mr. Kim will manage AutoPacific’s industry analysis services, including competitive analysis and sales forecasting as well as support for AutoPacific’s consulting services. In addition, he will have editorial responsibility for VehicleVoice.com.

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“We are excited about Ed’s new role here at AutoPacific. His insights, experience, and customer-focus will be an excellent addition to AutoPacific’s industry analysis team. We are looking forward to expanding our services under his leadership.” said George Peterson, President and Founder of AutoPacific.


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What Are The Top Vehicles Purchased by Tech Savvy Buyers?

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According to AutoPacific’s annual survey of new car and light truck acquirers, the BMW 3-Series, Acura MDX, Lexus RX, Honda Accord, and Infiniti QX56 attract the most tech savvy buyers. Tech savvy consumers made up approximately 5% of the new car buying population in 2007, up from just 2% in 2006. As Gen Y matures and enters the new vehicle market in greater numbers, AutoPacific expects these numbers to continue their growth. Tech savvy car buyers were defined utilizing a collection of data filters from AutoPacific’s Research Suite® database.

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LA Auto Show – Green, Schmeen: Porsche Gives North America a look at the New 2008 911 GT2

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Giving us all a little break from the green car parade at the LA Auto show, Porsche gave North America it’s first look at the 2008 911 GT2. Based on the current 911 Turbo, the 911 GT2 is a beast, not designed for your average LA attorney. We had a few minutes with David Pryor, Vice President of Marketing of Porsche Cars North America. David, a 911 driver, summed it up like this, “The GT2 is the perfect blend between the Porsche Turbo and the GT3. The GT3, at 415 horsepower, is the most powerful naturally aspirated six cylinder engine in any production car. The twin turbo GT2 has ONLY 530 horsepower.


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2007 SEMA Show – Toy Store for Auto Junkies

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Viva Las Vegas
I love Vegas. Lights, gambling, food, beautiful women, cocktails, and not a working clock in sight. Hell meets Disneyland in a world that does not shun alcohol or tobacco for breakfast. Don’t misunderstand me, moderation saves, but this environment screams fun. Regardless of your level of debauchery, the guy next to you makes you feel like a saint. If they could figure out a way to thwart my email connection, I’d move here in a heartbeat.
I look forward to the annual Specialty Equipment Market Association (SEMA) show in Las Vegas more than most of my assignments, and we at VehicleVoice get assigned some pretty cool marching orders.


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