AutoPacific, an automotive specialist research and product planning consultancy, forecasts that trucks, including XSUVs will be about 60% of the market for the foreseeable future. In fact, reading the crystal ball for the next five years, this percentage of the mix may be low.
Drivers today are shelling out nearly $4/gallon, on average, to fill up their vehicles, about 25 cents more than this time last year. But this added expense is not persuading consumers to ditch their SUVs for more fuel efficient small cars. Results from AutoPacific’s latest Fuel Price Impact Survey (FPIS) actually show SUVs being the top vehicle replacement choice, with small cars coming in third. In addition, 76% surveyed would replace their current vehicle with a similarly sized one, whereas only 18% say they would go smaller.
Only Minor Vehicle Segment Shifts: In general, US drivers would not shift to a different vehicle segment when time to replace their current vehicle. Differences from replacement vehicle segment choice and what respondents currently own range between 0-2 percentage points, according to survey results. For example, 28% of respondents own an [...]
Cadillac is adding standard scheduled maintenance - Premium Care - to its 2011 Model Year products. Providing scheduled maintenance is a way to demonstrate commitment to the customer, reduce ownership costs and increase customer loyalty. BMW has been offering scheduled maintenance for years and has effectively shed its "Break My Wallet" image that existed prior to the scheduled maintenance program.
On July 24, 2009 new car dealers in the United States began accepting trade-ins of older vehicles not worth much for new cars. Based on their fuel economy and the fuel economy of the new vehicle purchased, customers received a voucher for $3,500 or $4,500 to apply to the purchase of a new car or light truck.
AutoPacific has a new category in its Vehicle Satisfaction Awards - the Rising Star. This is the brand that has moved upwards the most in its rankings in the VSA results. Hyundai climbed eleven positions to win the award in this new category.