Posted by Ty Michael on July 14, 2011 at 7:35 pm

Of all the vehicles I have tried out over the past two months since joining the VehicleVoice staff, the 2012 FIAT 500 Sport was by far the biggest attention grabber. Even my neighbor, whom I have never heard a word from in over two years, came up to me to inquire about my latest ride. His final words to me: “You’re gonna have a hard time picking up girls with this car.”
Its diminutive size may give the 500 a somewhat feminine gait, but the car no doubt draws looks wherever it goes. Regardless of the image the FIAT 500 may have portrayed, I was a bit amused by all the stares I got from zipping around town in this car.
Inspired by the original FIAT 500 minicar of 1957, the new 500 pays stylistic homage to that car but takes its soul into the 21st century. It is certainly one of the smallest cars for sale in the U.S., which could end up being a challenge for the car…or a unique differentiator.
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Posted by dbarrett on June 24, 2009 at 2:25 pm
If you read our F1 post from several days ago, the world known as Formula One was on the brink of becoming CART Wars, PART II. A majority of the teams who race in the international F1 Championship were prepared (so they said), to launch a breakaway series, due in large part to their dissatisfaction with the requirements set forth by the governing body and its president, Max Mosely.
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Posted by dbarrett on April 30, 2009 at 7:21 am
Imagine this: You own a business. One day, you receive a telephone call from the owner of a competitor of yours. After many discussions, you’re essentially offered the opportunity to create a new company overseas; one that will then purchase the assets of the competitor at a highly reduced (but court approved) price, including parts, trained staff, union agreements, and, if you like, part or all of a fully established dealer network. And, your deal will have solid backing from a variety of sources, including the government. If you own Fiat, then that is essentially what you’re doing right now with Chrysler Corporation.
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Posted by Stephanie Brinley on July 14, 2008 at 11:49 am
Does Alfa Finally See Their U.S. Dreams Come True?
In another example of automakers looking to partner and share synergies rather than swallow one another whole, Fiat and BMW entered into a memorandum of understanding to evaluation cooperative opportunities. They’ve formally agreed to talk about how, and if, they can help one another.
Alfa Romeo may have the most ego wrapped up into the outcome. Desperate to get back into the U.S. car market, Alfa wants the next-generation of the 147 be the lead volume product. They’ve further announced the intent to start building cars in the States in 2011CY, and have started looking for partners to make that happen as well. Technically they do return this summer with the low-volume 8C Competzione and next year with the convertible 8C, but Alfa’s only building 1000 8Cs, including both bodystyles, for worldwide consumption. With only about 100 8C coupes being offered here, the image-building 8C doesn’t make much of an impact on the market.
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