Category: Ford

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The 2014 Ford F-Series Super Duty is the highest scoring Heavy-duty Pickup Truck in AutoPacific’s 2014 Vehicle Satisfaction Award. The 2014 Ford F-Series Super Duty demonstrated their excellence in Heavy-duty Pickup trucks by winning or tying in thirty-nine of fifty satisfaction attributes. The F-Series Super Duty was within one tenth of a satisfaction point in five other attributes, putting it at the top for Heavy-duty pickups.
The AutoPacific 2014 Vehicle Satisfaction Awards objectively measure owner satisfaction with 50 separate attributes ranging from interior comfort and convenience to fuel economy and performance. “Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says George Peterson, president of AutoPacific. “The winners perform well in 50 separate categories that objectively measure the ownership experience.” An industry benchmark for measuring how satisfied an owner is with his/her new vehicle, AutoPacific’s VSA are based on the results of responses from over 92,000 new vehicle owners.
Ford is offering the Crew Chief telematics system on its fleet vehicles. Developed by Telogis, Crew Chief is a GPS-based system designed to monitor vehicle activity and improve efficiency. The Ford Crew Chief system is available on the F-150, F-Series Super Duty, E-Series, Transit and Transit Connect.
Ford's One Ford strategy dictates that vehicles be as common as possible around the world. While the E-Series has been the top selling large van in the USA for years, it was basically a North America only product. The European Transit van was completely different. Also, the American E-Series never had the breadth of product choices that the European Transit had. Now that has changed with the American-made Transit about as complex as the European model.
The 2015 Lincoln MKC hit Lincoln dealerships in June 2014 and promises to be the 2nd volume entry for Ford's premium brand after the award-winning Lincoln MKZ. Lincoln is the top brand in AutoPacific's 2014 Vehicle Satisfaction Award research and the MKZ and MKZ Hybrid are the winners of their product categories. The MKC is joining a booming market for smaller crossover SUVs and, based on our brief drive of the vehicle, should do very well in AutoPacific's 2015 Vehicle Satisfaction Award research..
GM's 2015MY Full Size SUVs are an excellent evolution of the full size SUV genre. General Motors did not plow much new ground here, but updated and upgraded the products substantially. They are immediately identified as General Motors' SUVs. They look capable and purposeful. They are very serious about being able to do everything they are asked to do and more. Good job.
Big Bronco to Compete With Chevy's Popular Blazer In the late 1960s, Ford Motor Company was competing in the sport utility market with the first generation Bronco a hardcore vehicle designed to go off road in a big way. Today, these 1st Gen Broncos are coveted by off-roaders all across the nation. At the same time, General Motors was thumping Ford with its Chevrolet Blazer SUV. The Blazer was a two door derivative of the four door Chevrolet Suburban and sold in impressive numbers. Ford had nothing to match the Blazer, but in the early '70s began a program to develop a strong competitor to the Blazer.
For this last Holiday Card, I included a non-holiday photo of an vehicle I worked on in my youth at Ford - the Ford Carrousel concept and asked who could identify the vehicle. A few who were working at Ford at the time correctly identified it, but all misspelled it. The prototype used an unusual spelling of Carrousel with two "Rs". Many though it was Hal Sperlich's MiniMax concept from the late '70s at Ford, or a prototype of an early Chrysler minivan. Nope.
Has the 2014 Auto Show Season been a bust so far? Well, with the exception of the all new Ford F-150, there has not been much to justify all the fabricated hoopla at either the North American International Auto Show in Detroit or the Chicago Auto Show. You can almost count the significant new news on one hand. In order of importance to the United States market and their manufacturers
In AutoPacific's annual survey of new car and light truck buyers, eleven of the top twenty vehicles whose drivers want simpler, easier to use technology are Fords or Lincolns. Six are from Toyota or Lexus. One is from Cadillac. One is from BMW. One is from Audi. If you have been paying attention to Ford's standings in Consumer Reports ratings and other customer satisfaction measurements, you undoubtedly have heard Ford's and Lincolns ratings have dropped precipitously since MyFord/LincolnTouch was introduced.
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