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Kia K900 – Kia Range Topper

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Kia introduced the K900 premium luxury car for the 2014 model year.  Based on Hyundai/Kia’s rear wheel drive platform shared with the Hyundai Equus and loosely the Hyundai Genesis sedan, Kia’s entry into the luxury market is controversial.  Internally and externally there were concerns that the brand was not ready to take the leap into the $60,000 price range.  But as is often the case in the life of an import distributor, the parent company demands that you take the “gift” of a vehicle you might not think fits the lineup at the time.

KMA – AutoPacific Neighbors  Full disclosure, Kia Motors America headquarters in Irvine are less than a mile from AutoPacific’s headquarters in Tustin, California.  Every day our roads are filled with Kia Optima mid-size cars (to our eye, the best looking mid-size car presently on the market), Kia Soul hamster cars and Kia Forte compact cars.  Given the population of cars within a mile radius, Kia is the best selling brand on the market.  K900s are rarer, but does K900 hurt KMA’s position in the American market?  We don’t think so.2014 Kia K900 F34 VehicleVoice2014 Kia K900 SV VehicleVoice2014 Kia K900 R34 VehicleVoice

Conservative Design Will Not Offend  The exterior of the car is conservative and tasteful.  There is little flamboyance with the exception of Kia’s outstanding white pearlescent paint (I don’t like white cars, but the white available on the Optima and K900 is a very rich looking color).  The K900 is a large car with generous greenhouse that provides excellent visibility except rearward where the headrests get in the way.

Kia K900 Interior Outstanding  The K900 interior is a work of art.  The seats are nicely styled, supportive and infinitely adjustable with Mercedes-like seat controls on the door trim panels.  The instrument panel is electronic wizardry with a very well designed programmable 12.3-inch instrument cluster and 9.2-inch center stack screen with Kia’s UVO eServices telematics system.  Radio controls are actually easy to use with KNOBS (!) and source buttons.  The rear seat is very spacious and comfortable.  In the uplevel VIP executive package (a $6,000 option) designed for Korean CEOs to ride in the rear there are redundant controls in the center arm rest.  In the particular example we have been driving for a week, the interior trim is a very light grey or off white which makes it seem open, airy and spacious.  The contrasting grey environmental color gives a very upscale ambiance.2014 Kia K900 IP VehicleVoice2014 Kia K900 Cockpit2014 Kia K900 Rear Seat VehicleVoice

Lexus-Like Dynamics  Dynamically, the K900 harkens back two generations to the Lexus LS430, before Lexus decided to try a more sporty route.  The ride is very isolated, soft and cushion-like.  The 5.0L gasoline direct injection V8 is powerful and smooth.  Mated to an 8-speed automatic transmission we saw an average fuel economy of about 15mpg.  While the fuel economy is not sterling, it is about what you’d expect in a car like this.

So, the Kia K900 is not a German luxury car and is not what the Lexus LS460 has evolved into.  The Kia K900 is a very competitive, traditional luxury car that will be comfortable for the long haul and easy to live with.


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2014 Hyundai Tucson Wins AutoPacific Vehicle Satisfaction Award

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The all new 2014 Hyundai Tucson is the highest scoring Compact Crossover SUV in AutoPacific’s 2014 Vehicle Satisfaction Award. Coming in behind the Tucson is the MINI Countryman and the Kia Sportage, followed by the Buick Encore, Mitsubishi Outlander Sport, and the Subaru XV Crosstrek.  The Tucson last won the VSA in the 2010 model year.

The 2014 Hyundai Tucson demonstrates its excellence in the Compact Crossover SUV class by winning or tying in fourteen of fifty satisfaction attributes. The Tucson is within one tenth of a satisfaction point in fourteen other attributes, putting it at the top for Compact Crossover SUVs.

The top ten highest ratings by Tucson owners are: vehicle and brand reputation, the perception of reliability and dependability, overall quality and braking, exterior size and styling, the warranty, the exterior color, and feeling safe while driving.

The expressive styling of the new Tucson continues Hyundai’s move towards more expressive styling making the Compact X-SUV a head-turner in a rapidly growing category.

AutoPacific VSA Logo Feature


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2014 Chevrolet Camaro Wins AutoPacific Vehicle Satisfaction Award

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The 2014 Chevrolet Camaro is the highest scoring Sporty Car in AutoPacific’s 2014 Vehicle Satisfaction Award research. Coming in just behind the Camaro are the Hyundai Veloster, Scion tC, Dodge Challenger, Ford Mustang, and the Hyundai Genesis Coupe.

The 2014 Chevrolet Camaro led its category with twenty-nine of fifty wins or ties in satisfaction. The Camaro also was within one tenth of a point with six more attributes. This puts the Camaro leading in seventy percent of the satisfaction categories.

The top ten highest ratings by Chevrolet Camaro owners are: exterior color and styling, brand and vehicle reputation, handling and braking, image, perception of reliability and durability, perception of feeling safe when driving, and it is fun to drive.

Competition for the Camaro gets stiffer for the 2015 model year with the all new 2015 Ford Mustang being introduced and the facelifted 2015 Dodge Challenger entering the fray.  The Hyundai Genesis coupe also is due for a update and reportedly gets a V8 engine for the first time.  Camaro also is getting a facelift about now, so the playing field will be mostly all new for 2015.  It will be interesting to see how the Sporty Car dynamics play out.

AutoPacific VSA Logo Feature


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AutoPacific 2014 Vehicle Satisfaction Awards Announced

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AutoPacVSAlogo blogOn Monday June 16, 2014, AutoPacific announced its 18th annual Vehicle Satisfaction Awards (VSA), identifying the most satisfying 2014 model year vehicles on the market.  Other automotive awards provide information on defects – things gone wrong.  AutoPacific’s research looks at the issue of vehicle ownership in a totally different way – how satisfied a new vehicle is to its owner.  While it’s important to know how well a vehicle is screwed together, it is even more important to learn how well buyers and drivers feel about their vehicle.

The AutoPacific 2014 Vehicle Satisfaction Awards objectively measure owner satisfaction with 50 separate attributes ranging from interior comfort and convenience to fuel economy and performance. “Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says George Peterson, president of AutoPacific. “The winners perform well in 50 separate categories that objectively measure the ownership experience.” An industry benchmark for measuring how satisfied an owner is with his/her new vehicle, AutoPacific’s VSA are based on the results of responses from over 92,000 new vehicle owners.

For 2014, the most satisfying brands are Lincoln, Top Premium Brand and GMC, Top Popular Brand. The vehicle – car or truck – registering highest overall satisfaction is the new-for-2014 Mercedes-Benz S-Class that also wins AutoPacific’s second President’s Award for achieving the highest VSA score ever.  The truck with the highest overall satisfaction score is the new BMW X5 Premium Luxury Crossover SUV.

“With the launch of each new car and truck, carmakers try to improve the product and increase the satisfaction of their buyers,” explains Peterson. “By surveying a substantial number of owners who have purchased a new 2014 model year vehicle, The AutoPacific’s 2014 Vehicle Satisfaction Awards provide an objective measurement of how well the makers are doing. More than one-third of new vehicle buyers are positively influenced by objective awards based on owner ratings when deciding on a new car or truck.”

The awards in 2014 are much more diverse than they have been in previous years, with no single brand dominating the results.  Multiple top-ranked award winners are:  Chevrolet with four winners; Lincoln with three winners; Mercedes-Benz, BMW, Kia, and GMC with two winners each.

The brands that improved their relative ranking positions in 2014 compared with 2013 are:  GMC moving from 17th to 8th position; Lincoln moving from 6th position to 1st position; Ford moving from 25th to 19th; Chevrolet moving from 21st to 16th.  Brands with the largest drop in position were Volkswagen moving from 16th to 28th position and Jaguar dropping from 7th to 17th.

From a manufacturer perspective, General Motors was tops with seven wins and Ford had four wins.

“AutoPacific 2014 Vehicle Satisfaction Awards help vehicle buyers sort through an increasingly complicated selection of brands and models.  For the 2014 model year, there are 274 models and 32 brands from which to choose a new vehicle.  The VSA clearly shows the buyers which vehicles are at the top of the class they are considering,” says Peterson.

Top 2014 model year performers are:

PRESIDENT’S AWARD FOR HIGHEST VSA SCORE EVER: Mercedes-Benz S-Class

HIGHEST SATISFACTION PREMIUM BRAND: Lincoln

HIGHEST SATISFACTION POPULAR BRAND: GMC

2014 PASSENGER CAR WINNERS:

Premium Luxury Car

Executive Luxury Car

Aspirational Luxury Car

Luxury Mid-Size Car

Large Car

Mid-Size Car

Premium Compact Car

Compact Car

Economy Car

Sports Car

Sporty Car

Hybrid Car/EV

Mercedes-Benz S-Class

Lincoln MKS

BMW 3-Series GT

Lincoln MKZ

Chevrolet Impala

Kia Optima

Mercedes-Benz CLA

Kia Soul

Chevrolet Sonic

Chevrolet Corvette

Chevrolet Camaro

Lincoln MKZ Hybrid

2014 LIGHT TRUCK WINNERS:

Heavy Duty Pickup

Light Duty Pickup

Luxury/Large SUV

Mid-Size SUV

Premium Luxury Crossover SUV

Luxury Crossover SUV

Large Crossover SUV

Premium Mid-Size Crossover SUV

Mid-Size Crossover SUV

Compact Crossover SUV

Minivan

Ford F-Series Super Duty

GMC Sierra

Infiniti QX80

Jeep Grand Cherokee

BMW X5

Cadillac SRX

GMC Acadia

Toyota Highlander

Nissan Rogue

Hyundai Tucson

Honda Odyssey


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Reflections from the Detroit and Chicago Auto Shows

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Has the 2014 Auto Show Season been a bust so far? Well, with the exception of the all new Ford F-150, there has not been much to justify all the fabricated hoopla at either the North American International Auto Show in Detroit or the Chicago Auto Show. You can almost count the significant new news on one hand. In order of importance to the United States market and their manufacturers here are the most significant: Ford F-150, Chrysler 200, Honda Fit, Hyundai Genesis, Mercedes C-Class in Detroit and the Subaru Legacy in Chicago. OK, that is six significant entries. Others that might have made the list are the GMC Canyon mid-size pickup and the Lexus RC-F coupe. The Detroit Show ended up focusing on performance models or concepts like the production-ready Subaru WRX STI, Toyota FT-1 super car, Chevrolet Corvette ZO6 variant, BMW M3 sedan and M4 coupe, Cadillac ATS coupe. The only other vehicles of note at the Chicago Show were the 2015 Lincoln Navigator with new front and rear styling and the Mercedes GLA compact crossover SUV.


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2014 Mitsubishi Mirage – 3rd World Appliance

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We at AutoPacific have just completed a week’s worth of driving the Thailand-built Mitsubishi Mirage. Now we know what drivers in a third world country experience when they drive locally assembled cars. And we don’t like it much.
2014 Mitsu Mirage SV


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Hybrid, Small Car Owners Least Satisfied With Acceleration

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Satisfied With Acceleration If you are a lucky enough to own a Jaguar XJ, you likely are extremely satisfied with the power and acceleration of your car. In AutoPacific‘s new car and light truck research, 100% of XJ owners are extremely satisfied. Overall, 51% of new car and light truck buyers are extremely satisfied with the power and acceleration of their vehicle. About 86% of sports car owners are extremely satisfied. About 71% of sporty car owners and 70% of aspirational luxury cars are extremely satisfied. At the other end of the spectrum are owners of hybrids and small cars. Only 37% of hybrid owners are extremely satisfied with power and acceleration compared with 40% of small car owners. This might be expected since these products are biased toward maximum fuel economy usually at the expense of spirited driving.

Prius Plug In Hybrid Owners Least Satisfied with Power and Acceleration

Prius Plug In Hybrid Owners Least Satisfied with Power and Acceleration

Toyota Prius owners are least satisfied no matter which Prius is owned. Only 19% of Prius Plug-In Hybrid owners are extremely satisfied with the power and acceleration of their vehicle. Only 20% of Prius c owners are extremely satisfied. Only 24% of Prius v owners are extremely satisfied and only 27% of the Prius are extremely satisfied. Other Toyotas in the bottom twenty include the Matrix (21%), Lexus CT200h (29%) and Scion xD (30%). Ten of the bottom twenty are hybrids in addition to the seven models from Toyota are: Hyundai Sonata Hybrid (24%), Honda CRZ (26%) and Honda Insight (27%). Four economy cars are among the lowest rated: Honda Fit (25%), Nissan Versa (25%), Mazda 2 (27%), Ford Fiesta (28%), Kia Rio (29%) and Hyundai Accent (30%). Completing the bottom 20 are: Mazda CX5, Mitsubishi Outlander Sport, Mitsubishi Outlander and Jeep Patriot.

How Important is Power and Acceleration? Of course, one of the key questions is how important power and acceleration is to these owners. Overall, 39% of owners say power and acceleration is extremely important to them. So the industry is overachieving slightly having 51% of owners extremely satisfied. Among hybrid owners, only 23% say power and acceleration is extremely important (compared with 37% satisfied). Among small car owners, power and acceleration is important only to 28% (compared with 40% satisfied).


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AutoPacific’s 2013 Ideal Vehicle Award Results Are In – Cars

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Background of AutoPacific’s IVAs:  AutoPacific’s Ideal Vehicle Awards for 2o13 are given to brands and vehicles that best meet the expectations of their buyers.  The person driving the car does not want it to be bigger or more powerful or have better info/entertainment systems.  Based on the results of over 52,000 respondents, the IVAs are owner-based awards that can serve to give car and truck buyers an idea of how well manufacturers have designed vehicles with their customers in mind.

As you read through the brief descriptions of the winners’ results you will notice some similarities where owners of most vehicles want change. Visibility  Among all cars about 29% of owners want better driver’s seat visibility.  Too often visibility is sacrificed for swoopy styling.  Roominess  About 24% of car owners want more passenger roominess than now.  Of course, some people bought a vehicle that may be smaller than they like so they want something bigger, but many are also reacting because passenger roominess has been sacrificed for style. Power vs Fuel Economy  Even when talking about today’s high gas prices, owners want good power and acceleration.  About 26% want more power and acceleration and only 7% of the respondents would sacrifice power and acceleration for better fuel economy.  Ingress/Egress  Going with the basic package challenges like roof height vs styling and rear seat room vs styling there is also ease of getting in and out.  About 26% of all car owners want their vehicles to be easier to get in and out of.  Info/Entertainment Technology  Design of the info/entertainment technology is one of the most hotly contested areas of vehicle design today.  Some manufacturers have a good handle on this, but 25% of car owners want more info/entertainment technology than they have now.  These folks are offset by 13% who want their info/entertainment technology to be simpler and easier to use.

With that preamble in mind, here are the Ideal Vehicle Award winners for cars  for 2013…


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2013 Accord – Honda Gets its MOJO Back

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The all new 2013 Honda Accord is Honda’s most important vehicle EVER.  That’s right, EVER!  It comes after lackluster reviews of the latest cost-reduced mind-numbing Civic.  It enters the mid-size car product segment where the oldest high volume competitor was launched as a 2011 model in early 2010 (Hyundai Sonata) and each new model is more impressive than the one that came before it… Toyota Camry, Kia Optima, Volkswagen Passat, Nissan Altima, the coming-soon Ford Fusion, Chevrolet Malibu and next year’s Mazda6.  Each new mid-size entry is better, more finessed, more technologically capable and available with a wider range of features than ever before.  The question is “Did Honda bring their ‘A Game’ to the 2013 Accord, or is it another misstep like the Civic?”

Bring their “A Game”?  Wow, did they!  This Accord is a take-no-prisoners attempt by Honda to reclaim leadership in the premium mid-size car class. With this car, Honda appears to have its MOJO back!


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2012 Hyundai Sonata Hybrid Most Satisfying Hybrid Car

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Best in Class 2012 Hybrid/EV Car:  Hyundai Sonata Hybrid

2012 Hyundai Sonata Hybrid Wins AutoPacific Vehicle Satisfaction Award

Owners of the 2012 Hyundai Sonata Hybrid give the car top ratings in seven of forty-eight attributes included in AutoPacific’s Vehicle Satisfaction Award research.  The Sonata Hybrid gets top marks for Exterior Styling, Interior Storage, Controls Easy to Understand and Use, Instrument Layout, Cupholder Design and Size, Price and Warranty.  With a possible high score of 5.0 rating points for each attribute, a rating of 4.5 or higher can be considered to be very good.  Sonata Hybrid owners give the car a rating of 4.5 or higher in:  Exterior Size, Seating, Capacity, Driver’s Seat Comfort, Image, Brand’s Reputation, Exterior Color, Exterior Styling, Interior Styling, Reliability, Environmental Friendliness, Feeling Safe While Driving, Safety Features, Safety Ratings, Overall Quality and Warranty.  The areas Sonata Hybrid owners give their cars less than 4.0 satisfaction rating points are::  Flexible Seating, Cargo Space, Power and Acceleration, and Collision Avoidance Technology.


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