Category: The Car Biz

AutoPacific, Inc. and SIGMA GmbH use Model-Level Social Milieus to Help Manufacturers Determine How to Make Small Cars Sell to US Consumers

AutoPacific, Inc. and SIGMA GmbH use Model-Level Social Milieus to Help Manufacturers Determine How to Make Small Cars Sell to US Consumers

Reconciling consumer expectations with the real cost of green cars won't be easy.

Capping Audi's Centennial Anniversary, the launch of the A8 is very significant to the company. The A8 is being introduced in Europe and China earlier in 2010 with the USA getting A8 in Winter 2010 or Spring 2010.

Let's call it a shindig. A Hollywood premiere. Audi introduced its all new A8 premium luxury sedan to the world on Monday night in Miami Beach at the renowned Founainbleau Hotel. As a sponsor of Art Basel Miami Beach, Audi has provided transportation to various venues and display space for contemporary art.

Ford Motor Company launched a new powertrain technology called EcoBoost earlier in 2010. EcoBoost will eventually be available on 90% of Ford's lineup in the USA. The first EcoBoost installations are in Ford's new D3 Platform vehicles - Ford Taurus SHO, Lincoln MKS, Lincoln MKT, and Ford Flex. How has EcoBoost done to date?

Ford Motor Company launched a new powertrain technology called EcoBoost earlier in 2010. EcoBoost will eventually be available on 90% of Ford's lineup in the USA. The first EcoBoost installations are in Ford's new D3 Platform vehicles - Ford Taurus SHO, Lincoln MKS, Lincoln MKT, and Ford Flex. How has EcoBoost done to date?

The Mitsubishi i, in i-Gas or i-MiEV form, has potential in the USA at the right price and with trim upgrades.

What can we expect from Gen Y? In many ways, Generation Y is following in the footsteps of their Baby Boomer parents, but more extreme. AutoPacific's "The Generation Y Opportunity" details current Generation Y new car buyers and the future market.

AutoPacific looks at the potential for small cars in the States--and what those products will need to offer to be successful.