Category Archive:

Latest Toyota vs. Honda Hybrid Faceoff: Camry vs. Accord In Another Dimension

3

Camry Hybrid Launches with $25,900 Price Tag
Toyota has just announced pricing for its latest hybrid, the Camry. Sitting at the heart of the car market, this family sedan has a 187HP four-cylinder hybrid system that offers almost as much power as the launch V6-powered 2002 Camry. For a mere $25,900, one can get a hybrid powertrain and standard equipment including automatic headlights, premium audio, cruise control, Bluetooth, power driver’s seat, sixteen-inch wheels, heated side mirrors, dual-zone automatic climate control, and an ECO button that further improves fuel economy by controlling the HVAC system in certain situations. It arrives in dealers in May 2006.
This is an issue that VehicleVoice and AutoPacific has been tracking. Will a performance-oriented hybrid be more persuasive than a fuel economy biased hybrid. Honda has adopted the performance strategy with Accord, but not with Civic. Toyota has gone the fuel economy route with its Toyota brand hybrids, but with performance-oriented strategies with its Lexus brand hybrids. Over time, it will be very interesting to see how these differing strategies play out.

Toy_07_Camry_Hybrid_bl.jpg

Accord Hybrid Versus Camry Hybrid
Camry launches with a price about $5000 less than Honda‘s Accord hybrid sedan, which uses a V6 and, with 253HP, offers significantly more horsepower. This dramatic difference in horsepower ratings presents an interesting case study. So far, hybrids have been primarily for improving fuel economy, as with the Prius and Civic hybrids, or for getting luxury performance with a smaller hit at the pump, as with the Lexus hybrids. But the Camry and the Accord hybrids go head-to-head in segment and size with slightly different philosophies, giving the market an the opportunity indicate a preference for hybrids with improved overall performance versus for hybrids focused more purely on improved fuel economy.


Continue Reading

Consumer Reports Top Ten Picks of the Year

0

Every April, Consumer Reports publishes its Annual Auto Issue. This is the most widely read issue of Consumer Reports by far. There is information not only on new cars and trucks, but also on cars that have been in operation for years. VehicleVoice survey research and AutoPacific survey and focus group research concludes that Consumer Reports can have a significant impact on what cars and trucks an American driver may select. When asked what information sources a person uses when deciding what car to look at, Consumer Reports is often the first source mentioned.

head_crotitle.gif

Consumer Reports has gone beyond simply reporting the results of the surveys of its subscribers. Now they weigh in editorially and even select a Top Ten. But those vehicles are those discussed in Consumer Reports’ press releases. When you delve deeper into the April 2006 issue itself, there are many more vehicles worthy of attention. But, first for the Top Ten, as determined by Consumer Reports:

Best Sedan Less Than $20,000: Honda Civic

Best Sedan $20,000 to $30,000: Honda Accord

Best Sedan $30,000 to $40,000: Acura TL

Best Luxury Sedan: Infiniti M35

Best SUV Less Than $30,000: Subaru Forester

Best SUV More Than $30,000: Toyota Highlander Hybrid

Best Pickup Truck: Honda Ridgeline

Best Minivan: Honda Odyssey

Best Green Car: Toyota Prius

Most Fun to Drive: Subaru Impreza WRX-STi

Yes, you are right. There are no American cars or trucks in the list. There are no European cars in the list. There are no Korean cars in the list. Japanese brands swept the 2006 Consumer Reports Top Ten. And of those Japanese brands, Honda (including Acura) got five of the Top Ten positions. This is the first time that Japanese brand vehicles have swept these awards.

There is consolation, of course, that the Hondas are at least assembled in the USA.

Technorati Tags: , , ,


Continue Reading

Motorweek 2006 Driver's Choice Awards

0

Motorweek Logo Blog.gif
Motorweek, the PBS-oriented car show, announced the winners of its 2006 Driver’s Choice Awards at the 2006 Chicago Auto Show. It will be interesting to see how these winners correspond to the owner awards from VehicleVoice and AutoPacific. The surveys for the annual AutoPacific Vehicle Satisfaction Award are in the field during the 1st Quarter 2006 and winners will be announced in early May.
driverschoice06.jpg
Their winners include:
Best of the Year: Honda Civic
Best Small Car: Honda Civic
Best Family Sedan: Hyundai Sonata
Best Minivan: Honda Odyssey
Best Convertible: Pontiac Solstice
Best Luxury Sedan: Infiniti M-Series
Best Sports Sedan: BMW 3-Series
Best Performance Car: Ford Mustang
Best Small Sport Utility Vehicle: Toyota RAV4 (guess they didn’t measure it… Mid-Size SUV now)
Best Family Sport Utility Vehicle: Ford Explorer and Mercury Mountaineer
Best Pickup Truck: Ford F-150
Best Eco-Friendly: Toyota Highlander Hybrid
Best Dream Machine: Chevrolet Corvette ZO6, Dodge Viper SRT10 Coupe, Ferrari F430
Special Category: Most Jane Car: BMW 3-Series


Continue Reading

2007 Toyota Tundra – The Breakthrough Expected?

2

Arguably the biggest news at the Chicago Auto Show was the first glimpse of the all new 2007 Toyota Tundra pickup. Well, maybe it was not arguably, but absolutely the biggest news. Can Toyota be stopped? Will the Tundra gut the family jewels of the Big Three chipping away at the last remaining profitable units in the Silverado, Ram and F-Series lineups? Is the Tundra a breakthrough in full size pickup design? Has Toyota finally fielded a fully competitive pickup? Lots of questions were answered at Chicago and many remain to be answered. VehicleVoice correspondents and AutoPacific analysts were on hand to see the reveal of the Tundra first hand.

Toyota Motor Sales, USA President Jim Press Pitching the New Tundra
Clearly the new Tundra is a substantially stronger competitor than the present Tundra. It is larger and will have a 5.7L V8 available as its top powertrain. With a larger displacement than the Nissan Titan, it is expected the Tundra V8 will get about 325HP although power numbers were not provided. The Tundra 4×4 shown on the stand can tow 10,000 pounds which should be class-leading among half-ton pickups. But many people were expecting the new Tundra to be a breakthrough product. They were expecting a new benchmark for full size pickups. They were expecting Tundra to be 105% of a typical half ton pickup.
What they got was maybe 101% or 102%. Nice truck. But not as muy macho as the FT-X Concept Truck of 2004.


Continue Reading

Is NASCAR Going Global, or Toyota Going Native?

0

Toyota Joins NASCAR NEXTEL Cup and Busch Racing Series in 2007
Back in 2004 when Toyota announced its participation in the NASCAR Craftsman Truck Series with the Tundra, speculation started about whether the company would go for the NASCAR NEXTEL Cup. As of January 2006, three teams have signed up to race Camry sedans in the 2007 NEXTEL Cup series (Bill Davis Racing, Michael Waltrip Racing, and newcomer-to-NASCAR Team Red Bull). Busch teams have not been announced. Toyota’s website for NASCAR_2007 says “This Year Will go Very Fast.”
The Camry has held the best-selling car slot for the past four years (and eight of the past nine). It has long stood for dependable, reliable transportation, but not inspired emotion or passion. Racing the Camry on Sunday is more about generating excitement for Camry and Toyota brands than about direct increases in sales on Monday. Toyota’s involvement in NASCAR will not convert a deeply pro-American buyer into a Camry owner. Nothing will do that. But it can give Camry owners something to be proud of on NASCAR race days and may attract some with less-idealistic reasons for not having considered a Camry.


Continue Reading

Toyota Juggernaut – Flurry of Intros in ’06

2

We have all been following the press accounts of Toyota becoming the top producing vehicle manufacturer in the world in 2006 and we have heard statements by Toyota management that Toyota is going to become more aggressive in the future. Historically, Toyota has taken a relatively humble and mild stance to its growing presence worldwide and in the USA particularly, but in 2003 the gloves came off with Toyota Motor Sales USA taking a higher profile. Their pace of advance will quicken substantially in 2006.
VehicleVoice contributor and AutoPacific‘s President George Peterson takes a quick look at Toyota’s 2006 plans.
Toyota Has Guns Blazing in 2006
It looks like the 2007 model year is going to be the year when Toyota really comes in with all guns blazing. I guess that we can’t include the all new RAV4, now moving upmarket and sporting a 3.5L V6 engine as part of the onslaught. It was launched in late 2005 as a 2006 model. The new RAV4 is outstanding and is reported to be the fastest vehicle carrying a Toyota badge today.
During 2006, the 2007 models will be introduced starting with the all new Yaris, major change for the Camry, launch of an all new hybrid Toyota Camry, launch of the all new FJ Cruiser, launch of a truly competitive full size pickup, launch of a new Lexus ES330 and new Lexus LS460.
AutoExtremist Peter DeLorenzo sums it up well in his observations of Toyota, “We’re not only going to tell you what play we’re going to run, we’re going to ram the ball down your throats knowing that there’s not a damn thing you can do to stop us. What can you say about Toyota other than that they continue in their relentless pursuit of world domination, and there appears to be no one capable of standing in their way?”
Lets touch on each of these in order of launch…


Continue Reading

Let's Talk Cars: GM, Fuji and Toyota

1

Welcome to “Let’s Talk Cars.”

Listen to Podcast

Subscribe via RSS
The premier episode of Let’s Talk Cars covers the purchase of General_Motors‘ stake in Fuji Heavy Industries by Toyota Motor Corporation. Is GM finding ways to streamline it’s operations? How does Saab fit into the picture?
Noted industry analyst Jim Hall speaks with AutoPacific founder and VehicleVoice editor George Peterson to give you the inside scoop on this hot automotive topic.


Continue Reading

USA Today – Yaris Pleasant Enough to Drive

Jim Healey of USA Today reaches similar conclusions as VehicleVoice (http://www.vehiclevoice.com) and AutoPacific (http://www.autopacific.com) relative to the upcoming Toyota Yaris. Excellent replacement for the Toyota Echo, low entry price, but seems a little expensive when loaded with equipment most American drivers demand.
ATLANTA — Yaris is a small, economy car that will replace the unloved Echo in Toyota’s U.S. lineup this spring, and while it is pleasant enough behind the wheel, Yaris seems to fall short of Toyota’s promise of a premium vehicle at a bargain price.
Two body styles of Toyota’s Yaris are offered in the USA, a four-door sedan and a “liftback.”
Final judgment must wait for specific pricing, which Toyota won’t announce until closer to Yaris’ March or April on-sale date. But $12,000 to start is a fair guess, and for that price you won’t get a radio, possibly not a tachometer, definitely not anti-lock brakes. (Photos/audio: Toyota Yaris with Healey’s comments)
Most of the desirable features are available, for a price. If that strategy bumps Yaris up to, say, $14,000 outfitted as most Americans like, then it will be within a few hundred dollars of bigger, more refined cars such as Honda Civic and Toyota’s own Corolla. Not incidentally, Corolla’s fuel-economy rating is better than Yaris’, and Civic’s is nearly as good, even though both are bigger, heavier and have more-powerful engines.
The industry axiom is “small cars, small profits,” and it’s often true. So why bother introducing a subcompact into the size- and space- and power-loving American market? Because 45% of small-car owners — the most of any segment — eventually trade up to pricier, more-profitable models known as premium compacts, such as Civic and Corolla, according to the Power Information Network. And within that group, a significant number — 30%-plus is common — stay with the same brand, PIN data show.
In other words, buyers captured by small cars don’t require as much expensive persuading to get them to move up through the same car company’s more-profitable models.
Hoping to leverage Yaris’ appeal, Toyota says it put two separate engineering teams to work on two versions of Yaris — a four-door sedan and a two-door hatchback — and kept them apart to encourage independent design.
Toyota calls the hatchback a “liftback,” sensing that “hatchback” remains a pejorative term in the U.S. market.
The sedan is the bigger car, outside and in. The rear seat in the hatchback slides fore-aft to maximize either legroom or cargo space. With the rear seat all the way back, there is plenty of adult legroom. That’s remarkable in such a small vehicle.
The main test vehicle was a two-door hatchback equipped with a five-speed manual transmission.


Continue Reading

Long Live Yaris, Toyota Echo is Dead!

VehicleVoice (http://www.vehiclevoice.com) and AutoPacific (http://www.autopacific.com) have been strong advocates of replacing the bottom of Toyota’s lineup – the Echo – in the USA with the Yaris. The Echo was an unlucky car. Echo was designed for the lowest common denominator buyer and was ugly to boot. Sure it was inexpensive, but it was an embarrassment to be seen in. A Hyundai Accent was a better choice especially with its 100,000 mile powertrain warranty.
Echo and Yaris are essentially the same car, but somehow Echo’s styling came across as terminally dorky and Yaris looks sophisticated. The conventional wisdom is that hatchbacks don’t sell in the USA and cars need to have trunks to sell here. Well, an ugly car with a trunk won’t sell anywhere. Thankfully, Toyota Motor Sales USA convinced its Japanese parent company to bring the critically acclaimed Yaris into the USA in lieu of the Echo.
Toyota will add a Yaris 4-door sedan and 3-door hatchback to its line-up in Spring 2006.
Here is the press release Toyota released announcing the launch of Yaris…
European Favorite Toyota Yaris Arrives in U.S. in All-New Liftback and Sedan Versions
toyota-yaris-sh-01.jpg
2007 Toyota Yaris 4-door sedan and 3-door hatchback
12/26/2005, Torrance, CA: The 2007 Toyota Yaris will make its U.S. debut when it arrives in showrooms this spring in four-door Sedan and three-door Liftback configurations.
First launched in Europe in 1999, the Yaris was named the 2000 European “Car of the Year” and has become Toyota’s best-selling model in the European market. In fact, Yaris was also named “Japan Car of the Year,” marking the first time the same vehicle captured both honors in the same year. For the U.S., the Yaris will replace the ECHO in the subcompact passenger-car segment.
“As Toyota’s most affordable passenger car, the Yaris will feature contemporary exterior styling and a surprising upscale interior,” said Jim Lentz, Toyota division group vice president and general manager. “It will be one of the most economic and youthful passenger cars Toyota has built in the subcompact category.”
The Yaris Liftback will be offered in one grade, while the Sedan will offer two grades, adding a sport-themed Yaris S.


Continue Reading

2007 Toyota FJ Cruiser – Concept to Reality

2

VehicleVoice (http://www.vehiclevoice.com) and AutoPacific (http://www.autopacific.com) have been closely watching the development of the Toyota FJ Cruiser since retro SUV concepts began appearing at Toyota auto show displays in the early 2000s. The FJ Cruiser, shown in essentially production form during the 2003 auto show season, is the first truly retro SUV to come to market it’s certainly more capable than the pseudo-SUV Chrysler PT Cruiser, Chevrolet HHR and the Honda Element (which also uses rear access doors similar to FJ Cruiser). In fact, FJ Cruiser is a true off-roader more of the ilk of the Nissan Xterra.
FJ Cruiser Blog.jpg
2007 FJ Cruiser w/FJ40 in background
On December 26, 2005 Toyota issued the following (lenghty) press release supporting the launch of the FJ Cruiser. Sales will begin in March 2006 with production in Japan.

2007 Toyota FJ Cruiser: The Result of Art, Technology and Heritage

12/26/2005 Torrance, CA: Toyota advances both the art and science of the off-road vehicle while recalling its own off-road heritage with the introduction of the 2007 FJ Cruiser sport-utility vehicle (SUV), available in March 2006.
The FJ Cruiser offers a youthful, contemporary spirit and employs the same state-of-the-art comfort, power, economy, safety, emissions and convenience technology available in other Toyota vehicles. As it does so, it provides optimized off-road capabilities, value and styling clues reminiscent of Toyota’s famed FJ40 4×4 utility vehicle, sold in the U.S. from 1960 to 1983. The FJ40, which during its production life served around the world as the safari and expedition vehicle of choice, remains a desirable and collectable off-road vehicle.
“The FJ Cruiser effectively fills a gap in the Toyota lineup that was once our core heritage – capable, affordable and durable vehicles that are youthful, fun to drive, aggressive and tough,” said Jim Lentz, group vice president and general manager, Toyota Division. “The FJ Cruiser will deliver true off-road ruggedness, image and performance at an affordable price, making it highly accessible and desirable to a large volume of young buyers.”
The five-passenger FJ Cruiser was designed as a concept vehicle at Calty Design Research in Newport Beach, Calif. It was first seen at Detroit’s North American International Automobile Show in 2003. Public and media reaction to the FJ Cruiser concept was so positive that the vehicle was slated for production using most of the same design parameters as the original concept. As an indicator of the vehicle’s unmistakable family DNA, several of the FJ Cruiser’s available color choices are reminiscent of the colors found on FJ40s.


Continue Reading

Follow VehicleVoice

RSS Feed   Facebook   Twitter

2018 NVSS

2018 New Vehicle Satisfaction Survey
By Invitation Only


Start Survey

Membership

Join

Recent Winners

Sid P., Washington - $100
Ken G., Nevada - $100
Brad T., Wisconsin - $100
Tom M., Virginia - $100
Kathy F., New Jersey - $100
John M., Massachusetts - $100
Mike M., California - $100
Carol R., Texas - $100
James D., Georgia - $100
Martha B., New Jersey - $100
Kerry B., Pennsylvania - $100

What is VehicleVoice?

About Vehicle Voice