4Runner:

2014 Toyota Highlander – Meeting Competition

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2014 Toyota Highlander F782014 Toyota Highlander R78Don’t Call it a “Crossover”  Like Ford and other makers, Toyota has largely abandoned the distinction between “traditional” and “crossover” sport utility vehicles.  “It was confusing our customers,” said Bill Fay, Group Vice President of the Toyota Brand.  Now, Toyota refers to both under the “mid-size sport utility vehicle umbrella”.  This might seem to be a small thing, but for decades (at least since 1997 when unibody “crossovers” began appearing) automakers have been making this distinction.  The customers largely did not know or care about the difference, they just bought the emerging crossovers in droves.

Toyota’s Two-Tier Mid-Size SUV Strategy  With the introduction of the 2014 Toyota Highlander, Toyota continues with a two tier mid-size SUV strategy.  The unibody 8-pasenger Highlander goes into its third generation with the 2014 model year entry in production since early December, 2013.  The body-on-frame 4Runner appeals to the traditional SUV buyer needing more off-road capability and towing ability.  Fay says, “these are totally different buyers and the 4Runner and Highlander are seldom cross-shopped with each other.

For 2014, the Highlander gets more aggressive styling, a more upscale interior and a price bump of about $1,500.  A lot of that price increase is offset by the Highlander having more standard equipment.

2014 Toyota Highlander F-Seat2014 Toyota Highlander CockpitInterior Moves Upscale  Toyota’s designers and engineers clearly devoted a lot of attention to the instrument panel.  It is a neat piece of automotive sculpture with the most up to date technology.  The base vehicle comes with a 6.1-inch touch screen.  When you get to the XLE and Limited models an 8-inch touchscreen is fitted.

A “why didn’t I think of that?” design feature is a shelf running beneath the center stack and below the glove box.  This padded shelf is the perfect place to set your smartphone while driving.  There is a slot in the shelf that allows a cord to be connected to the USB port to power the phone and connect it to the Toyota Entune app system.

The seat trim is typical Toyota.  In leather versions

The feature availability on the Highlander is impressive.  Features like adaptive cruise control, cross traffic warning, dynamic grid lines in the rear camera are just a few examples of Highlander (and many other middle- and low-market vehicles) offering features once found only on luxury entries.

Comprehensive Model Offerings  There are three basic powertrain offerings for the Highlander.  The price-leader LE (about $29,200) 185-horsepower 2.7L  DOHC 4-cyinder is perfectly adequate for around town driving in the Sun Belt.  If you do not need all wheel drive and don’t need to tow, the 4-cylinder would suffice, but you probably won’t find one at your Toyota store.  It will be 5% to 10% of the available Highlanders.

The bread-and-butter Highlander is powered by a 3.5L DOHC V6 making 270-horsepower.  This is the engine that about 90% of Highlanders will get.  It works sell in front wheel drive (with a good amount of torque steer under full throttle) and is required with all wheel drive (about of 60% of Highlanders will be AWD).  The 3.5L DOHC V6 is available on the base LE model for an additional $1,305.  Add all wheel drive to the V6 version and you increase the price by another $1,460.

The middle of the lineup includes the LE Plus for $32,740 for the front wheel drive version.  The front drive XLE model goes for $36,040 and the Limited goes for $39,640.

Hybrid Tops the Lineup  At the top of the line is the Highlander Hybrid making 280-horsepower with its Atkinson cycle 3.5L DOHC V6.  The Hybrid is available in the Limited trim level and is priced at $47,300.  Driving the Hybrid on the hilly roads around Carmel, California we saw about 30mpg – in line with its rated fuel economy.  The throttle effort on the Hybrid was high making it difficult to accelerate with traffic without really getting into it.  Maybe that is because Toyota wants you to drive the Hybrid like you have an egg between your foot and the accelerator pedal.

Evolutionary Improvements Meet Competition  All-in-all, the 3rd gen Highlander is an evolutionary, but substantial, improvement over its predecessor.  Toyota describes the Highlander as “Beyond Hero” in the SUV segment meaning it overachieves when compared to competition.  They also describe its development as “without compromise”.  It does not meet those lofty phrases, and although there are no WOW factors (with the exception of an absolutely gargantuan front seat center console), it will be a steady seller filling an important slot in Toyota’s lineup.  Toyota expects to sell about 140,000 units a year in the USA from its Princeton, Indiana assembly plant while sending another 10,000 to 15,000 overseas to another 20 countries.


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2010 Toyota 4Runner Shares AutoPacific Vehicle Satisfaction Award for Premium Mid-Size SUV

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Toy_10_4RunnerTrail.jpgThe 4Runner is an SUV icon, and the way the freshly 2010 model satisfies its owners demonstrates why. 4Runner does well in areas critical to SUV owners including durability, overall quality, safety features, reliability/dependability, and overall satisfaction.
In creating the new 2010 4Runner, Toyota has clearly paid attention to the factors that have made the nameplate such a longtime success – one that brings loyal owners back time and time again.
For a complete list of winners and description of the Awards, click here.


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Autopacific Announces 2010 Vehicle Satisfaction Awards

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AutoPacVSAlogo10.jpgNational Survey Reveals Cadillac as Top Premium Brand, Buick as Top Popular Brand, Ford Motor Company Has Most Awards with Seven, Suzuki Kizashi as Top Car and Lincoln MKT as Top Truck
TUSTIN, Calif. (May 20, 2010) — AutoPacific today announced its 14th Annual Vehicle Satisfaction Awards (VSA) to help consumers make informed vehicle purchase decisions.
“While the auto industry is showing signs of improvement, more than ever before, manufacturers need to be able to differentiate themselves. Proof of satisfied customers is as good as gold,” says George Peterson, president of AutoPacific. “We’ve found that more than 25% of new car buyers are positively influenced by owner-based awards like the VSA when deciding on a new car or truck.”
AutoPacific’s Vehicle Satisfaction Award is an industry benchmark for measuring how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of over 42,000 new vehicle owners.
“Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says Peterson. “The winners perform well in 48 separate categories that objectively measure the ownership experience.”


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2009 Toyota 4Runner: Motorist Choice Award Winner

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2008_09_04_09_4Runner_Ltd.jpg“The winner of the 2009 Premium Mid-Size Sport Utility Vehicle award is the Toyota 4Runner. That shouldn’t be a surprise, as the 4Runner won the same award last year. And the year before that. A three-time winner, the 4Runner is highly rated on attributes that make it an outstanding product, and also an outstanding proposition from a financial standpoint as well.” – AutoPacific
“The 4Runner has best-in-segment ownership costs with the best retained value in the segment and lowest fuel costs.” – IntelliChoice
Owner Satisfaction Highlights
• Reliable/Dependable
• Overall Quality
• Durable/Long Lasting
• Brand and Vehicle Reputation
• Overall Satisfaction
Cost-of-Ownership Strengths
• Best-in-Segment Ownership Costs
• Best Retained Value
• Lowest Fuel Costs


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Toyota 4Runner Wins AutoPacific 2007 Vehicle Satisfaction Award for Mid-Size Sport Utility

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Toyota 4Runner Wins AutoPacific 2007 Vehicle Satisfaction Award for Mid-Size Sport Utility Vehicles:
“The Toyota 4Runner is a relatively traditional Mid-Size SUV with body-on-frame construction capable of heavy duty towing and off-roading,” says AutoPacific president George Peterson. ?Owner ratings suggest that the 4Runner has a lot of strengths, and few weaknesses. It was rated highly for Quality, Reliability and Durability, but it also rated well for both Power/Acceleration and Fuel Economy. In none of the 46 attributes studied was the 4Runner below segment average. Pretty impressive!”


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2006 Pathfinder – Long Since Grown Up

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Remember the first Pathfinder? The two-door model with the refinement of a skateboard? Well the 2006 Pathfinder has long since grown up. The current (redesigned in 2005) model has come a long way from the earlier testosterone versions. Sitting on the “F-Alpha” family platform like the Xterra, Armada, Frontier and Titan, this new Frontier performs with more comfort and sophistication than any of its predecessors.
2006.nissan.pathfinder.jpg


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Automotive Lease Guide Releases Residual Value Awards

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Automotive Lease Guide is an influential and closely watched barometer of the value of brands and vehicles in the USA. ALG’s data are used by leasing companies to set the values for vehicles two and three years in the future and are critical in determining what lease rates a lessee will pay.
While ALG’s Residual Value Awards are not of the ilk of Motor Trend, Automobile, Car & Driver enthusiast awards, they provide an interesting counterpoint to awards based test track measurements, zero to 60 times and seat of the pants opinions. Here is the text of the ALG release…

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ALG’s annual Residual Value Awards honor those vehicles in each automotive segment predicted to retain the highest percentage of their original price. For the third consecutive year, American Honda Motor Company, Inc. heads the list with the Honda Brand winning the Industry Brand Residual Value Award. Honda also received two individual segment awards: the Odyssey for the Minivan Segment and the Accord for the Midsize Car Segment. This is the fifth consecutive win for the Honda Odyssey and the second win for the Accord.
Acura, a division of American Honda Motor Company, Inc., is the winner of the Near Luxury Car Segment for the TL.
BMW of North America, LLC has once again made a strong showing by winning the Luxury Brand Residual Value Award for the third consecutive year. MINI USA, a division of BMW of North America, has won the Compact Car Segment for the MINI Cooper for the fourth time.
Toyota Motor Sales, USA, Inc. took home the most Residual Value Awards this year by winning six individual segment awards: the Avalon for the Fullsize Car Segment, Tacoma Pick-up for the Compact Truck Segment, Tundra for the Fullsize Truck Segment, RAV4 for the Compact SUV Segment, 4Runner for the Midsize SUV Segment, and the Sequoia for the Fullsize SUV Segment. This is the fifth consecutive win for the Toyota Tacoma, Tundra and Sequoia; and the third consecutive win for the 4Runner.
Mercedes-Benz USA LLC is the winner of this year’s Luxury Car Segment award for the CLS Class.
The Sports Car Segment award this year goes to Porsche Cars North America, Inc. for the 911 Carrera.
And last but not least, the CUV (Crossover Utility Vehicle) award goes to Land Rover North America, Inc. for the Range Rover Sport.
“In an era of negative pricing and overcapacity, Residual Value excellence is increasingly difficult to achieve,” said Raj Sundaram, President of Automotive Lease Guide. “Both the segment and brand winners clearly demonstrate that quality products combined with effective pricing strategies will rise to the top.” Sundaram added that, “While the top rankings did not change, several brands have shown significant improvement over last year, highlighting the importance manufacturers are placing on residual value as a long-term objective.”
This year’s awards are based on 2006 model year vehicles. For the fourth year, ALG has also included awards for the brand with the highest predicted resale value of all industry and luxury vehicles. The awards are derived after careful study of segment competition, historical vehicle performance and
industry trends. Award winners are featured on http://www.alg.com, The Wall Street Journal, Automotive News, and other automotive publications and websites dedicated to bringing the industry’s best performing models into the
public eye.


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Traditional Premium Mid-Size SUVs: Do They Still Have LIfe?

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VehicleVoice (http://www.vehiclevoice.comhttp://www.autopacific.com) pay close attention to the the dynamics in one of the largest and most dynamic product segments in the North American auto market – the Premium Mid-Size SUV market. This VehicleVoice blog (http:/.vehiclevoice.com) delves into the dynamics between Traditional SUVs and Post-Modern SUV entries.
Are Traditional SUVs Based on Trucks on Their Way Out?
Some say traditional SUVs are on their way out, but their implied death is exaggerated at best or at worst will come only after a lengthy illness that has just begun to take root. That the playing field is changing there is no doubt, but traditional SUV entries will be an important part of the mix well into the next decade, despite the amount of chatter that Post Modern SUVs (some refer to them as crossovers) are generating and the speculation that the product configuration will take over the world. Though segmentation is subjective and a constantly moving target, but a close look at the Premium Mid-Size SUV segment as currently defined indicates that it is not quite time to write off traditional SUVs.

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Ford Explorer Versus Toyota Highlander: Which is the Way of the Future?
Toy_05_HighlanderHybrid_4.jpg


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