Escape:

2010 Ford Escape Wins AutoPacific Vehicle Satisfaction Award

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Ford_10_Escape_LTD.jpgUpdates Keep Escape At the Top of the Pack The owners of the 2010 Ford Escape rated their satisfaction with the Mid-Size Crossover Sport Utility Vehicle tops in its class. This is an especially interesting win because Escape is has retained its basic style since it was introduced as the first American Crossover SUV way back in 2000. There was a moderate styling update in 2007 followed by a major powertrain update in 2008, but Escape wins over newer Mid-Size Crossover SUV designs. We have always thought Escape resides in a sweet spot among smaller SUVs and this win proves we are right.
The Escape has highest ratings for overall satisfaction in its class. Other superlative ratings (4.5 or higher on a 5.0 point rating scale) include: feeling safe while driving, wheels and tires. Other strong ratings for Escape are: ride, audio system performance, innovative technology, overall dealership experience and value for the money.
Ford can honestly say that they have invested in the right updates for the Escape over the years to keep it at the top of the pack.
For a complete list of winners and description of the Awards, click here.


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Autopacific Announces 2010 Vehicle Satisfaction Awards

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AutoPacVSAlogo10.jpgNational Survey Reveals Cadillac as Top Premium Brand, Buick as Top Popular Brand, Ford Motor Company Has Most Awards with Seven, Suzuki Kizashi as Top Car and Lincoln MKT as Top Truck
TUSTIN, Calif. (May 20, 2010) — AutoPacific today announced its 14th Annual Vehicle Satisfaction Awards (VSA) to help consumers make informed vehicle purchase decisions.
“While the auto industry is showing signs of improvement, more than ever before, manufacturers need to be able to differentiate themselves. Proof of satisfied customers is as good as gold,” says George Peterson, president of AutoPacific. “We’ve found that more than 25% of new car buyers are positively influenced by owner-based awards like the VSA when deciding on a new car or truck.”
AutoPacific’s Vehicle Satisfaction Award is an industry benchmark for measuring how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of over 42,000 new vehicle owners.
“Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says Peterson. “The winners perform well in 48 separate categories that objectively measure the ownership experience.”


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Ford Edge – Ford Shows its Edge in January

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Among the 2006 North American International Auto Show introductions will be a new addition to Ford’s sport-utility lineup – the Ford Edge. The Edge uses a car platform, in this case that of the recently introduced Fusion, and adds a more powerful 250-horsepower V6 mated to a six-speed automatic transmission. Lincoln also gets a version that becomes the second-generation Aviator. Ahead of the official introduction, Ford has released an illustration that gives us an idea of what the truck will look like.

2007_FordEdge.jpg


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