Two Doors and a Bed: Are We Ready for an El Camino Revival?
Pontiac is GM’s star at the 2008 New York Auto Show, introducing two new takes on just-launched G8 sedan. As well as a hotter GXP sedan for 2009MY, late in 2009 there will be a G8 Sport Truck.
Despite knowing quite a few people who profess their admiration for the old El Camino, the coupe-meets-truck thing never did much for me. A very unscientific show-floor poll found several people who thought the G8 ST looked cool, but didn’t think they really wanted one for themselves. This does not bode well for the G8 ST’s general acceptance. But Pontiac sees a market and has an inexpensive way to meet it, so meet it they will. The 2010 G8 Sport Truck gives Pontiac something no one else has and a truck that sort of fits with a sport-oriented lineup. They may not sell many, but as an image car it just might work in some circles.
Described by the marketers as “segment-bending,” the G8 ST is a version of Holden’s coupe-with-a-bed Ute. The G8 ST will offer strong performance, interesting looks, and give most buyers enough truckability with carlike fuel economy. Not to mention not seeing one on every corner can make it that much more interesting when you do. This isn’t a product GM would be wise to share among their many U.S. brands, and it is different enough from the GMC Denali XT shown at 2008 Chicago show that those two could co-exist, assuming the GMC reaches production.
Pontiac is asking consumers to name the car, which can help build excitement as well gauge real interest. Cast your vote at www.pontiac.com/namethiscar; the winning entry is being announced April 15.
This truck will take 6.0L V8 of the sedan, the GT’s upgraded braking system, and all of its convenience and safety features. As you might guess, it carries distinct sheetmetal, including doors, roof, and everything behind the B-pillar. It shares the sedan’s rear-drive architecture, beefed up in key areas to allow for its expanded cargo and towing capacity. The truck is also longer than the sedan, almost all of the extra length between the axles.
Pontiac promises a zero-to-sixty time of 5.4 seconds, with 1074 payload and 3500-pound towing capacities, enough to tow a couple of jet skis, motorcycles, or a small boat. (The G8 sedan is only capable of towing 2000 pounds.) Though not my flavor, I can its appeal among the single, young, and nomadic.