GM’s 2015MY Full Size SUVs General Motors has launched its new-for-2015MY full size SUVs. While you might wonder why they care about launching these behemoths when the segment has fallen at the hands of expensive gasoline, these are mighty profit generators for the General even at relatively low volumes. Last year, GM launched the pickups upon which these SUVs are based – the Chevrolet Silverado and the GMC Sierra. When they were launched these pickups were criticized because their styling was so evolutionary from their GMT900 predecessors. But, it turns out that GM planners and engineers really know their stuff and the pickups have won kudos for their capability. The Silverado was named the North American Truck of the Year.
AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand. Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.
Yukon XL Edges Platform-Mate Chevrolet Suburban for IVA Win: The 2012 GMC Yukon XL comes closest to the ideal of any Large SUV. The Yukon XL edges out the second place Chevrolet Suburban by 11 rating points to win in its class. Having eighty-percent or more of owners rating a characteristic ideal is outstanding. Achieving a score of ninety-percent is even more impressive. Ninety-percent or more of Yukon XL owners rate its exterior size, driver’s seat comfort and ride and handling ideal. Eighty-percent or more of Yukon XL owners find these additional characteristics ideal: interior lighting, driver’s seat visibility, passenger roominess, cargo space, wheels, ease of getting in and out and safety ratings.
The Smaller GMC Yukon won AutoPacific’s 2012 Vehicle Satisfaction Award.
A Few Shortfalls – But None Critical. About 29% of Yukon XL owners want more interior storage compartments. About 26% want larger tires than now. About 20% of Yukon XL owners want better power and acceleration. About 19% want more daring exterior styling than now. About 17% want better infotainment technology while 9% want their technology to be easier to use.
You can find an Autobytel review of this IVA award winner at http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/
For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact email@example.com and title your email “IVA Results”. A copy of the results will be emailed to you within 48-hours.
GMC Yukon XL Wins AutoPacific 2007 Vehicle Satisfaction Award for Large Sport Utility Vehicles:
“The Yukon XL is part of GM’s new GMT900 big truck program. A traditional Large SUV with body-on-frame construction and powered by large V8 engines, the Yukon XL is capable of the toughest towing and hauling duties that a SUV can be called upon to do,” says AutoPacific president George Peterson. “Yukon XL owners rated their Large SUV highly for Power/Acceleration, and Durability (both traditional Yukon XL strengths), and Overall Quality. Perhaps just as important, the only area where the Yukon XL was rated significantly below the segment average was Cupholder Design and Size. Pretty impressive, given that there are 46 attributes measured!”
Which cars and trucks are planted to the dealer’s floor? In other words, which vehicles take the longest to sell? Who cars? Why does it matter, anyway?
Well, while it may not seem that important to you, it’s critically important to the industry s a whole… from the manufacturese, component suppliers, dealers and quite a few financial institutions. First, if you know the time it takes to sell a vehicle, you know how much it is dragging on the dealer’s floorplanning costs. Floorplanning is the term for the amount it costs the dealer to finance the a vehicle in inventory waiting to be sold. If a vehicle has been hanging around for weeks, he’ll be more likely to deal aggressively to get rid of it. Also, vehicles that have high days supply may be less popular. From that perspective, they may be the ones you want to stay away from.
With Ford and GM easily dominating the full-size SUV segment and both companies offering heavily revised and improved entries for the 2007 model year, it is a good time to be a large-SUV buyer. Beyond the updates to Expedition and the GM lineup (GMC Yukon/Yukon XL, Cadillac Escalade and Escalade ESV, Chevrolet Tahoe and Suburban), Chrysler joins the fray with the Aspen and change is in the wind for the Toyota Sequoia soon as well. Though the sheer number of people buying full-size SUVs is shrinking in the current climate of fuel-cost concerns and an uncertain economy, there are still customers whose lives demand the level of utility that can only be found in a vehicle this large, and these buyers have lots of new toys to pick from this fall.
Ford has released much of the information on the new Expedition, which reaches showrooms in fall 2006 in two lengths. With the 2007MY, Ford buyers can go from Escape to Edge to Explorer to Expedition to Expedition XL in their search for their own “just right” sized SUV.
contributor and AutoPacific
president George Peterson has had considerable experience with the Ford Expedition, having leased four in a row until he decided he was in a rut. Will the new Expedition be enough of a change to get him out of his CAR and back into an SUV? Time will tell.