The 2017 Honda CR-V goes on sale in December 2016. It’s predecessor, the fourth-generation 2016 Honda CR-V, is on track to sell about 380,000 crossover SUVs in 2016. It is the highest volume crossover SUV and one of the top selling vehicles in the market. In AutoPacific’s Vehicle Satisfaction Award Research the CR-V achieved a score of 690. This is a fourth place showing in the Mid-Size Crossover SUV segment. Nissan Rogue (712), Toyota RAV4 and Subaru Forester place ahead of the 2016 CR-V. In AutoPacific’s 2016 Ideal Vehicle Award Research the CR-V was tied with Rogue in third place (1134 points). The class leading Subaru Forester (1175) and Mazda CX-5 scored higher.
Each year, AutoPacific surveys new car and light truck buyers to determine what changes they want in their vehicle. It is particularly interesting to compare the changes that owners want to their vehicle when it is just about to be replaced by the next generation. Also, AutoPacific’s research can be measuring stick on how well a manufacturer’s product planners, engineers and designers understand their customers. Using AutoPacific’s research to determine what changes people wanted in their CR-V, let’s see how well Honda did with their update.
Source: AutoPacific – Radar Chart Showing Changes 2016 Honda CR-V Owners want Compared with Competition
Technology – Still a Challenge as With Most New Generation Vehicles: As with many vehicles these days, technology is a love it/hate it affair. About 25% of 2016 Honda CR-V owners want more advanced technology than now. About 30% want the technology they have to be easier to use. The 2016 CR-V has the HondaSensing suite of driver assistance technologies available. The 2017 version expands on that adding a blind spot information system to the affordable EX model. Technology is still an area that requires a great deal of work, and the 2017 Honda CR-V improves on its predecessor. About 25% of CR-V’s competitors want more advanced technology as well. Among competitors, about 34% of 2016 Ford Escape owners want easier to use technology.
Driver’s Seat Visibility – Excellent View: Visibility is a key component in the acceptance of new crossover SUVs. About 29% of 2016 Honda CR-V owners want better driver’s seat visibility compared with 27% for competition. The previous CR-V was very competitive, but AutoPacific concludes the fourth generation CR-V is better. The driver’s seating position is excellent. The hood has been redesigned with more character that gives the driver more reference points in front. Honda has always been generous with glass and it appears the windows are larger. The 2017 CR-V should see better results next year.
Power and Fuel Economy – Going Turbo: About 20% of 2016 Honda CR-V owners want more power and acceleration and about 10% would sacrifice power and acceleration for better fuel economy. About 29% of 2016 Nissan Rogue owners want more power and acceleration. The 2017 Honda CR-V adds a 190-horsepower turbocharged 1.5L 4-cylinder in all but the base LX model. The turbo 4 gets both better fuel economy and acceleration and feels sprightlier than its predecessor. 2017 results should be even better than 2016.
Ride and Handling – Improved Dynamics: About 20% of 2016 Honda CR-V owners want easier handing and a softer ride. This compares to just 14% of the owners of its primary competitors wanting easier handling and softer ride. Honda has improved the ride and handling giving the 2017 CR-V a solid ride with crisp sporty handling. It is not a pillow-soft ride by any means, but gives the confidence that the vehicle will do what the driver demands.
Passenger Roominess – More Rear Seat Room: About 20% of 2016 Honda CR-V owners want more passenger room. This compares with about 24% of competition (about 32% of Ford Escape owners want more passenger room). The 2017 Honda CR-V has 2.1-inches more rear seat legroom while increasing the overall length of the vehicle by 1.2 inches. The rear seat seems much more spacious and the 2017 Honda CR-V should fare even better in AutoPacific’s 2017 research.
Exterior Styling – More Distinctive – Upscale: Looking at the all new CR-V, the at-a-glance impression is “more of the same”. CR-V, however, adopts Honda’s more aggressive and distinctive front end design with a heavy dollop of chrome. The taillights are a blatant evolution of the 2016 CR-V. About 16% of 2016 CR-V owners want more distinctive styling. 23% of owners of the 2016 Ford Escape, for instance, want more distinctive styling. It is probably safe to say that the 2017 changes to the CR-V will move the needle towards the more distinctive area.
Cargo Area – Even Better: 2016 Honda CR-V owners are less likely to want more cargo space than the competition – 14% compared to 28%. The 2017 Honda CR-V adds almost 10-inches to the length of its cargo space. This makes the all-new CR-V even better than before and substantially better than each of its main competitors.
Overall: The 2017 Honda CR-V has incrementally improved in almost every area. The styling is more distinctive. The powertrain more responsive. The interior is larger within a vehicle that is no bigger than before. Combined with Honda’s outstanding ergonomics, the CR-V, as a product, should be able to sell at about capacity especially at the aggressive pricing Honda has adopted.
Competition does not stand still. The Ford Escape has a substantial upgrade for 2017. The Nissan Rogue is all new for 2017. The 2017 research will show which vehicle’s product development team understood its customers the best and executed the product for them.
Honda has imposed an embargo for the new Honda CR-V on technical specifications, driving impressions and pricing, so we can only describe the vehicle and its competitive position in generalities. The embargo lifts on November 30, 2016.
New Honda CR-V – all new for 2017 with distinctive front end styling.
Honda Assures Continued Success in Entry XSUV Market The all new Honda CR-V is an impressive compact crossover SUV. A pillar of Honda’s product lineup that includes Accord, Civic and Odyssey, the CR-V sells almost 400,000 units per year. Strong competitors include the Toyota RAV4 and Ford Escape. The Nissan Rogue is starting to make waves as well. The entry crossover SUV category has become the best selling class of vehicle in the United States. Entry crossover SUV sales are higher than mid-size cars. The popularity of the segment, and how good this new CR-V is, has led Honda to add more assembly capacity at its Indiana assembly plant in 2017.
Sport utility vehicles have evolved from the hardcore 4x4s of the 1970s to the very easy-t0-live with crossover SUVs of today. Responding to customer demand for better ride, better fuel economy, the latest electronic and infotainment features, the new crossovers have taken the market by storm. They are now the vehicles of choice for most female buyers.
In the development of the new Honda CR-V, Honda benchmarked the European BMW X3 to give this mainstream crossover a luxury feel. They clearly have higher aspirations for the vehicle. Also, given the sales volume of the CR-V, Honda added standard features in lower trim levels. Cost efficiencies are substantial when a product approaches the 400,000 unit volume level.
New Honda CR-V – all new for 2017 with more muscular styling
More Aggressive Than Past Hondas Sounding like a Big Three manufacturer of yore, the new Honda CR-V is longer, wider and higher than before. It has a new turbocharged 4-cylinder engine mated to a continuously variable transmission on all but its base LX trim level. The looks of the new Honda CR-V are an upward evolution of its predecessor. Styling is more aggressive with more character in the hood and body panels. The grille is much more aggressive than previously and follows the trend adopted by the new Honda Pilot XSUV and Ridgeline pickup. The wheel openings are more muscular to accommodate larger tires and wheels.
More Upscale than Typical for This Class Comparing the new Honda CR-V with the RAV4 and Escape, the CR-V comes across as a product in a class above. The finish is outstanding, the interior has been substantially upgraded with soft touch materials in critical areas. As usual, the new Honda CR-V is an ergonomic tour de force. Visibility from the driver’s seat is excellent. Reach to the controls is intuitive. The large electronic instrument cluster is brilliantly lit and provides necessary information. Responding to customer complaints, the new Honda CR-V adds back a volume control knob for the audio system replacing the slider used previously. The rear seat is larger than in its predecessor and Honda describes the interior space in the new Honda CR-V as being best in class.
High Volume EX Trim Loaded with Features The highest volume trim level will be the EX one step above the base LX. The level of equipment on this model is impressive. Honda includes Honda Sensing, blind spot warning and cross traffic warning as part of the EX trim level. Honda Sensing includes adaptive cruise control with low speed follow, collision mitigation braking system, road departure mitigation, and lane keeping assist. The Honda-exclusive Lane Watch video camera system has been abandoned for the new Honda CR-V. Blind spot information replaces Lane Watch because owners want blind spot information on both sides of the car and the right-side-only Lane Watch system couldn’t be adapted to show the left side as well.
Best Selling Honda? Given the excellence of the latest generation CR-V, and the additional production capacity being added, it would not be surprising if the CR-V becomes Honda’s top-selling vehicle.
The all new 2014 Nissan Rogue is the highest scoring Mid-Size Crossover SUV in AutoPacific’s 2014 Vehicle Satisfaction research. Finishing behind the Rogue is the Honda CR-V, Jeep Cherokee, Toyota RAV4, Subaru Forester, and the Mitsubishi Outlander.
The 2014 Nissan Rogue leads its category with twenty-one of fifty wins or ties in satisfaction attributes. The Rouge is also within one tenth of a rating point in seventeen other satisfaction attributes. Leading in thirty-eight of fifty categories, Rogue demonstrates it excellence in the Mid-Size Crossover SUV category.
The top ten highest ratings by Nissan Rouge owners are: exterior styling and size, the perception of reliability and dependability, the overall quality and handling, seating capacity, ease of loading and unloading cargo, braking, the vehicle reputation, and feeling safe while driving.
AutoPacific’s 2008 Vehicle Satisfaction Awards results are in. AutoPacific’s awards collect the opinions of OWNERS. There is no subjectivity added by AutoPacific at all.
Truck-Based Traditional SUVs Most Satisfying
As usual, there are expected winners and unexpected losers, but let’s take a look at some overall results that will surprise many of you.
The vehicle type with the highest Vehicle Satisfaction Score is the Traditional Sport Utility Vehicle category. These are truck-based SUVs like the Cadillac Escalade
, Toyota Sequoia
, Ford Explorer
, Toyota 4Runner
, Kia Sorento
, HUMMER H3
and Toyota FJ Cruiser
. In fact, the Toyota Sequoia was the top scoring vehicle – car or truck – in AutoPacific’s 2008 Vehicle Satisfaction results.
Car-Based Crossover SUVs More Satisfying than Cars, Minivans, Pickups
The second highest scoring category was the Crossover Sport Utility Vehicle category. These are car-based SUVs like the Audi Q7
, BMW X3
, Acura RDX
, Buick Enclave
, GMC Acadia
, Hyundai Veracruz
, Suzuki XL-7
, Ford Edge
, Saturn Vue
, Toyota RAV4
and Nissan Rogue
. Crossovers are the response by the automakers to make more user-friendly SUVs and in 2006 Crossover SUVs began outselling Traditional SUVs… a trend that will not be reversed.
Rated substantially behind SUVs are Cars, Minivans and Pickups.
Clearly, even in times of high and increasing fuel prices, SUVs are here to stay. Their Swiss Army Knife utility guarantees they will be a central part of a high many family fleets in the future. The continuing jihad against SUVs has failed again!
The Nissan Rogue is a small Crossover SUV derived from the Nissan/Renault global C-Class platform – i.e. Nissan Sentra, Nissan Qashqai, Renault Megane. VehicleVoice was given the chance to drive several Rogues in the desert East of San Diego. Here’s the scoop.
Justification for Rogue – It Was Easy to Do
The 4-cylinder-only Rogue begs the question, “Why?” Did Nissan feel they HAD TO add a small Crossover SUV to their lineup to compete with the Honda CR-V? Yes. Is there anything particularly intriguing about Rogue? No. It is another is a plethora of conveniently sized, pleasant to drive, reasonably priced small wagons available with all wheel drive. So, I guess it is OK to call it a “Crossover SUV” because definitions in the segment are very broad.
Rogue’s styling does not turn heads. Its target market is the same one as all the other small wagons – married male in early 30s just starting a family and needing more utility than his previous sporty coupe (or more likely Chevrolet Silverado or Dodge Ram full size pickup) gave him. Not that we are down on the Rogue. It’s just that it doesn’t answer questions much differently from any other small Crossover SUV.
Nissan North America Vice President of Product Planning, Larry Dominique, gives walkaround of new Rogue in San Diego
Conclusion: Nissan had a competent, flexible global platform that could be efficiently stretched from a sedan (Sentra) to a small Crossover. It couldn’t carry a V6, but that’s OK because the class leading Honda CR-V doesn’t have a V6 either. So here we have a low cost program, assembled in Kyushu, Japan that can fill a niche in the broad Nissan lineup.
Nissan’s introduction of its 2008 Rogue Crossover SUV at the North American International Auto Show launches a Nissan competitor to the Toyota RAV4, Honda CR-V, Subaru Forester and Mitsubishi Outlander. Rogue’s styling, while “pleasant”, is too milquetoast for even a small Crossover SUV in the first decade of the 21st Century.
VehicleVoice and AutoPacific staffers were given a download on Rogue at the Los Angeles Auto Show in November, but couldn’t really report on it until now. The Rogue is clearly derived from the European Nissan Quashqai
Rogue’s Styling Does Not Communicate Tough, Rugged Bad-Boy. It’s a Chick’s SUV
With Toyota, Honda and Mitsubishi adopting much stronger design themes for their small SUVs, Nissan launches a smoothly tailored wagon designed to be inoffensive to anybody. There is nothing intimidating or in-your-face about the Rogue. In fact the most intimidating aspect may be its name.
Nissan perceives that Rogue will communicate a “bad-boy” image that will appeal to young males, but we see only a girly SUV… nothing macho about its looks. So, Rogue will go the way of the many other soft-roaders and be bought by women of all ages. Rogue certainly is not a Crossover Xterra. It looks like a wimp-roader.
Crossover SUVs outsold traditional SUVs for the first time in 2006. Nissan has been behind the curve in getting into the Crossover SUV business relying instead on its traditional entries – Xterra, Pathfinder, Armada. The closest Crossover SUV in Nissan’s stable is the Murano (a winner of AutoPacific’s Vehicle Satisfaction Award) and the Infiniti FX (no, the Murano and FX are not similar – Murano is based on a front wheel drive car platform – FX is based on a rear wheel drive platform). So, Rogue gives the Nissan brand something below Murano to compete with the smaller Crossover SUVs.
At the Paris auto show this September, Nissan revealed the newest addition to their European lineup, and VehicleVoice and AutoPacific were on hand for the introduction. The Qashqai four-door crossover SUV goes into production at Nissan’s plant in Sunderland, U.K., in December 2006 and on sale in Europe in early 2007. A version known as Dualis will go on sale in Japan during 2007 as well, and if the illustration Automotive News has published of the Rogue’s rear taillight is any indication (click here), the vehicle joining Nissan’s 2008 U.S. lineup is very much like the Qashqai, if not identical. Nissan USA has announced that a U.S. small crossover, with at least the concept wearing the name Rogue, will be revealed at the 2007 North American International Auto Show in January.
We had the opportunity to take an up-close look at the Qashqai in Paris. Though taking photos at show stands can frequently be challenging, the Qashqai was among the most mobbed cars at the show, for reasons I’m not sure I get. It was never without lots of people checking it over top to bottom and inside out, with Nissan having several examples on the stand and giving easy access to them. Though clearly lots of folks were interested, I didn’t think styling was impressive in person. The interior is nicely laid out and promises to help reverse Nissan’s reputation for new models with poor interior materials.
Renault is also planning to offer a version of this vehicle, which has a joint Renault-Nissan platform underneath, and the Renaul Koleos concept seemed to have more presence in the tin than Qashqai. Of course, the Renault was shown in concept form and is likely to be toned down for production.