Opel Antara:

LA Auto Show – Opel Anta…errr… 2008 Saturn Vue Launched in Los Angeles

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Saturn’s Stars Finally Align for a Bright Future
Actually, the Opel Antara was introduced in Paris in September, and I’m not really confusing shows. It is a good thing for Saturn there are some solid designs coming out of the Opel/Vauxhall studios, because after having seen both in the tin, we can conclude there is practically nothing different between Opel’s Antara and the Saturn Vue, as was true of the Antara and PreVue concepts. Saturn’s Vue goes on sale in the second quarter of 2007, the fourth all-new Saturn since 2006.

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This is not a surprise for industry watchers, or to vehiclevoice.com readers who caught our May article on the Opel Antara and Vue (click here), but it is still interesting to listen to Saturn talk about their European design. This brand was launched with a specific mission to take on the Japanese imports and find a way to do business differently than GM’s other brands. Instead, Saturn was starved for product and folded back into the mothership. On the bright side, we get the Antara and the Aura (based on the Opel Vectra), and even the Sky has an Opel design relationship, all three good-looking products with the ability to really make Saturn a brand to be reckoned with. These are further supported by the U.S. developed Outlook, and it becomes clear Saturn is gaining steam, regardless of where the products were styled.
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Opel Antara: First Images Released

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Your First Look at the 2008 Saturn Vue
General Motors is wisely pairing Saturn and Opel brands to help revive Saturn at a minimal cost, as well as getting Opel a couple of new products just as efficiently. This strategy is being implemented with several new models for 2007 and 2008 model year. We’ve already reported on the Saturn Aura, which borrows from Opel sedans in Europe, and the Saturn Sky, which was takes cues from an Opel concept and shares more than a passing resemblance to the new Opel GT. Next to come to market will be the Saturn Vue and Opel Antara.
These four-door, car-based SUVs were previewed by a concept called the Opel Antara GTC at the 2005 Frankfurt auto show and called the Saturn PreVue at the 2006 New York auto show. Differences between the Saturn concept and the Opel concept were found in the badge; both even sported the same 212HP four-cylinder diesel and six-speed automatic powerplant. Opel will get the production version first, just as they showed the concept first. The Opel Antara goes on sale by the end of the 2006 and gets a formal introduction at the 2006 Paris auto show this September. Ahead of the show introduction, however, Opel has released intial photos. AutoPacific and VehicleVoice are happy to bring them to you.

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The 2007 Opel Antara should give us a remarkably accurate peek at the 2008 Saturn Vue. A contemporary and attractive family look is shaping up for Saturn, which the updated Vue should complement nicely, and the inspiration by Opel may prove to be a very smart decision and wise allocation of resources. These two brands can share themes and products more easily than GM’s North American brands. As there is no intention of bringing the Opel brand to the States or Saturn to Europe, there is no need to be concerned with cannibalization of one another’s sales.


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