Porsche Cayenne – Most Ideal Premium Luxury XSUV in AutoPacific Research


AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Porsche Cayenne Edges Audi Q7 for IVA Win: The 2012 Porsche Cayenne comes closest to the ideal of any Premium Luxury Crossover SUV (XSUV).  The Cayenne edges out the second place Audi Q7 by 21 rating points to win in its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Cayenne owners rate its driver’s seat comfort and ride and handling ideal.  Eighty-percent or more of Cayenne owners find these additional characteristics ideal:  exterior size, interior lighting, driver’s seat visibility, passenger roominess, cargo space, exterior styling, tires, ease of getting in and out and safety features.

A Few Shortfalls – Some Could Have Been Offset by Selecting Available Options and Powertrains: About 30% of Cayenne owners want more interior storage compartments.  About 23% of Cayenne owners want more power and acceleration.  About 23% of Cayenne owners want more distinctive wheels than now.  About 20% of Porsche Cayenne owners want more cargo space than now.  About 20% want better infotainment technology than now.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.

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Porsche Cayenne Wins AutoPacific Ideal Vehicle Award for Premium Luxury Crossover SUV


Cayenne is the top rated Premium Luxury XSUV based on owner ratings in AutoPacific’s 2011 Ideal Vehicle Research.  As the class winner, owners are pretty satisfied with the way the vehicle is executed with a few exceptions.  Almost 35% want better interior storage in their Cayenne.  About 25% want more cargo room and more infotainment technology.  Over 20% want better visibility and more power.  Owners like the ride, size and seat comfort.  Cayenne edges out second place BMW X5 for its category win. 

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2010 Porsche 911 Wins AutoPacific Vehicle Satisfaction Award for Sports Car


Por_10_911_Turbo.jpgIn the Sports Car segment, the 2010 911 scores a repeat win, having taken top honors in 2009. What a great all-around sports car!
Following a facelift for Carrera models for 2009, the 2010 Turbo took the new look this year. Porsche did right by their owners with these changes. The 911 was rated 5.0 out of a possible 5.0 for fun to drive and handling water slide hire sydney. For years, known for exceptional braking performance, the 2010 911 scored highest in this important performance characteristic. Other ratings almost as high include power/acceleration, interior and exterior styling, and both brand and vehicle reputation.
Porsche knows what is important to their buyers, and the 911 delivers.
For a complete list of winners and description of the Awards, click here.

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Autopacific Announces 2010 Vehicle Satisfaction Awards


AutoPacVSAlogo10.jpgNational Survey Reveals Cadillac as Top Premium Brand, Buick as Top Popular Brand, Ford Motor Company Has Most Awards with Seven, Suzuki Kizashi as Top Car and Lincoln MKT as Top Truck
TUSTIN, Calif. (May 20, 2010) — AutoPacific today announced its 14th Annual Vehicle Satisfaction Awards (VSA) to help consumers make informed vehicle purchase decisions.
“While the auto industry is showing signs of improvement, more than ever before, manufacturers need to be able to differentiate themselves. Proof of satisfied customers is as good as gold,” says George Peterson, president of AutoPacific. “We’ve found that more than 25% of new car buyers are positively influenced by owner-based awards like the VSA when deciding on a new car or truck.”
AutoPacific’s Vehicle Satisfaction Award is an industry benchmark for measuring how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of over 42,000 new vehicle owners.
“Vehicles that score highest in the Vehicle Satisfaction Awards are delivering value and satisfaction across a wide range of attributes,” says Peterson. “The winners perform well in 48 separate categories that objectively measure the ownership experience.”

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2009 Porsche 911 Wins AutoPacific 2009 Ideal Vehicle Award


2009_Porsche911_IVA.jpg“Porsche 911’s winning AutoPacific’s 2009 Ideal Vehicle Award in the Sports Car class shows that Porsche clearly understands what the 911 owner wants. Porsche has been evolving the 911 for decades and understands the category better than any other,” said George Peterson, president of AutoPacific, Inc. “In a product segment where image often trumps function, the 911 excels with a great combination of function and flash. And we can’t forget that the 911 also won AutoPacific’s 2009 Vehicle Satisfaction Award. Winning both awards in a year is an outstanding achievement.” Some of the ideal attributes contributing to the win include:
* Exterior Size
* Visibility
* Handling
* Power and Acceleration
* Ingress/Egress

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2009 Porsche 911 Wins AutoPacific's Vehicle Satisfaction Award for Sports Car


2009_Porsche911.jpgTaking pole position in the Sports Car segment, owners prove once again that there is no substitute for this timeless icon. After winning AutoPacific’s Ideal Vehicle Award in 2008, the 911 is back in 2009 earning the Vehicle Satisfaction Award in the Sports Car segment. The 911 dominated the segment, winning 24 of the 48 satisfaction measurements. Some of those winning attributes include:
• Overall satisfaction
• Driver’s seat comfort, visibility and instrumentation
• Vehicle and brand reputation
• Interior styling with top marks for feel of fabrics and materials
• Fun to drive with segment-leading handling
• Controls have quality feel/operation
• Safety features and a feeling of safety while driving
• Overall quality, with top marks for reliability, dependability, durability, longevity and warranty added to the win

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AutoPacific Announces 2008 Ideal Vehicle Awards


IVA main.jpg

Tustin, California, June 30, 2008 – An “ideal” is defined as an excellent or perfect example. In the annual Ideal Vehicle Awards (IVA), announced today by automotive research and consulting firm AutoPacific, owners rate their new 2008 model year cars and trucks by how close they come to their ideal, as measured by 15 key vehicle attributes. The cars or trucks that owners would change the least are the most ideal.

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2009 Porsche 911 Carrera and Carrera S


Direct Injection and Dual-Clutch Transmission
The next all-new Porsche 911 is still being prepared (998), but this fall we get a mid-term update. Porsche’s released the first photos, which show us a look that hasn’t changed much stretched over updated powertrains and modern infotainment.


While European sales begin in July 2008, we in North America have to wait until September. After siblings Volkswagen and Audi began using both technologies, Porsche starts using direct-injection engines and a dual-clutch automated manual (with seven speeds, and finally replacing the selectable but automatic Tiptronic) for its iconic sports car. These powertrain updates should have any enthusiast itching for a go.

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BMW Concept CS: Bavaria Prepares a New Four-Door Coupe


Sporting Luxury: Four-Door, Four Seat Coupe Blends Sport and Luxury, Emphasis on Sport
As Porsche prepares the Panamera and Aston Martin the Rapide and as Mercedes-Benz saw some success early with the CLS four-door coupe, BMW is developing their own take on this recent sporty, luxurious four-door coupe formula. In an indication of automaker’s growing interest in China, as well as the penchant of China’s wealthiest population for ultra-luxury vehicles and BMW, BMW’s first worldwide concept car introduction in China was of the CS concept at the April 2007 Shanghai auto show. (CS for Coupe Sedan.)



EDITOR’s 2¢: The BMW Concept CS evolves BMW’s sporty flame surfacing to a much more mature and sophisticated look. The car looks taut and serious from the sides. VehicleVoice and AutoPacific see a fundamental problem with the approach being taken by the European carmakers. They are abandoning function for form. Clearly, the CLS, Panamera, Rapide and CS are beautiful cars, but as Mercedes has found with the CLS, they are difficult for a driver to live with. The rear seat in these cars is practically useless. And the rear doors in the 4-door bodystyle are only good for tossing a briefcase in. Our prediction: the buff books will love these cars, they will sell well at first to the Rodeo Drive crowd, but in the long run, they will act like sporty cars – popular for 12 to 18 months before fading out.
BMW’s upcoming four-door, four-seat coupe will go up against the Porsche and the Aston, as well as bridge a bit of the gap between 7-Series and Rolls-Royce. We wouldn’t be surprised to see it called 8-Series when it arrives, though this is not confirmed. The Concept CS is wider than the current 7-Series, though with a similar wheelbase and not quite as much overall length, and larger than the E-Class-based Mercedes CLS. The production car will look to 7-Series components for a platform, but indications are that BMW is planning this car as a low-volume proposition.


More will come as we learn it, but for now we’re happy to bring you the first official photos. The CS evolves the famously controversial BMW flame surfacing, resulting a crisp and dynamic look from the side and rear. The vehicle’s face, however, is simply awful. The kidney grille is much too large, and it looks more or less as though BMW is trying to create a wide-mouth, deep grille look similar to the one Audi is cultivating. The headlights sport a new technology that gives them a hooded look, and we can’t imagine why you’d want your sports tourer to look sleepy. BMW says the huge kidney grille is functional and would serve as the primary air supply to the engine, it just doesn’t work with the traditional BMW kidney grille. (BMW declined to indicate which engine was under this terrifically long hood, only saying that the need for such a large grille was obvious because “a power unit befitting the dynamic character of such a sports saloon most probably requires an ample flow of cooling air.” The long nose and short rear overhangs work well, and the interior does look fabulous.



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Friday Night on London's Hans Road


Harrods Hans Road.jpg

Closing time for Harrods department store in London is at 8PM on a Friday night. Across from its Hans Road entrance is a mediocre but well-positioned Italian restaurant Zia Teresa. VehicleVoice correspondents grabbed a table across from the Harrods’ door that was a great venue for the supercar version of Detroit’s Woodward Dream Cruise. Of course, none of these cars could drive more than about 20mph down the street that was a narrow single lane with cars parked on both sides.
A brief inventory included: 1 Bugatti Veyron, 2 Lamborghini Gallardo Spyders, 2 Lamborghini Gallardos, 2 Lamborghini Countachs, 2 Lamboghini Murcielagos, 1 Mercedes SLR McLaren, 2 Porsche Carrera GTs, 5 Aston Martin V8 Vantages, numerous Bentley Continental GTs, one Bentley Flying Spur in black with orange bodysides, a Morgan, many mundane Porsche 911s and Cayennes, more 2006/7 Mercedes S-Classes than could be counted. Oh yeah, there were a couple of vintage Daimler limousines carrying shoppers to and from Harrod’s.
Why this proliferation of super iron? Apparently, because of the difficulties in Lebanon, many vacationers from the Middle East opted for London this year. Where they congregated in the Edgeware Road area in previous years, this year their loci is Harrod’s. A high percentage of the supercars were left hand drive with Arabic number plates. Probably air-freighted from Saudi Arabia, Qatar or Dubai.
Veyron at Harrods.jpg

Parked at the curb (kerb), Veyron shared space with a bicycles and chauffer-driven Range Rover in the background.
Harrods SLR.jpg

SLR illegally parked at end of Hans Road attracted dozens of admirers most taking mobile phone photos. SLR in the flesh and in traffic was underwhelming.
Harrods Carrera GT.jpg

Getting even more attention than the SLR was this red Carrera GT with Arabic plates (SLR and Veyron also had Arabic plates). Note the Lamborghini Gallardo Spyder cruising by in background.
Down the street, around the curve, there were more Lamborghinis parked in a two block area than would be seen in Turin at any one time.

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