Although the fad of pavement pounders and soccer moms driving vehicles better suited for the Camel Trophy than the city playground is over, Land Rover continues to offer the LR4 for those who still demand the a vehicle with no compromises. While Land Rover has never been known for quality, they have been known for their off-road prowess. Jeep might be known for something similar, but Jeep doesn’t offer anything with the no compromises capability of the 2011 Land Rover LR4. What other vehicle can move seven people off the beaten path in comfort and style and tow 7,000 pounds?
The reigning king of the Luxury SUV hill is probably the Range Rover. High priced at $77,175. Features most couldn’t conceive of in an off-road environment. Extremely competent off road. The top of the Land Rover line has established a tremendous reputation and following as THE aspirational Luxury SUV. Range Rover is not the best selling Luxury SUV, but it casts a wide shadow. And has since the early 1970s. VehicleVoice was on hand at The Grand Del Mar Hotel for the media preview of the Lexus LX570. Priced at $73,800, LX570 undercuts the Rangie, but is no less competent.
LX570 – 3rd Generation Lexus LX
Lexus entered the upper end of the Luxury SUV market in 1996 with a facelifted and upgraded Toyota Land Cruiser – the Lexus LX450. The 1st Gen LX was replaced in 1999 by the LX470 which was freshened in 2002 and 2005. So, after a ten year run, it is time for Lexus to bring its latest LX to the market – the LX570.
The first two LX generations did not set the world on fire from a sales standpoint. They were functional-looking SUVs loaded with features. Not head-turners. Not something to make your blood rush. They did, however, bring a very interesting clientele to Lexus. Younger, highly affluent, not wanting to make a strong statement with their vehicle. Confident, not having to show off their wealth. The 3rd Gen LX follows the same formula and hopes to attract the same type of buyer for slightly under 10,000 units per year or 3.5 LX570s per month for each of Lexus’ 223 dealers.
While Range Rover may arguably be the most prestigious Sport Utility Vehicle on the market it certainly meets or exceeds the product requirements for its buyers winning the Most Ideal Luxury Sport Utility Vehicle Award for 2007. Land Rover’s decades of experience in producing luxurious and capable SUVs coveted by affluent SUV buyers has certainly paid dividends. The Range Rover scores well in all 15 categories, but package considerations such as exterior size, passenger room, cargo space, visibility, and interior storage place the Range Rover at the head of the class.
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Land Rover has always been the smart choice for people who wanted to go off-roading – we mean really off-roading, like on safari, running away from charging rhinoceros off-roading. And the nicest things about a Land Rover, was that you could flee that rhinoceros in style and comfort. But recent quality issues and reliability disappointments have tarnished Land Rover’s sterling reputation. They’re hoping the all new LR2 puts those issues to rest.
The LR2 was unveiled to North America at the Los Angeles Auto Show earlier this month and AutoPacific Senior Consultant Jim Hossack was on hand to have a first look. He liked what he saw.
Show Runtime – 2:28