OK, here I am in Lisbon attending Nissan 360 – an event to showcase Nissan’s worldwide product to worldwide media. Jetlag not being a favorite of mine, I decided to come to Lisbon a couple of days early. LAX to Amsterdam to Lisbon. Luckiily, no connections were missed and got in at 230PM right on time. Checking into the Lisbon Marriott, the desk clerk happened to mention that there was a car show beginning. How convenient, car shows are my thing.
After showering, I hopped in a cab and quickly arrived at 2008 Salao Inernacional do Automovel de Portugal. Nine Euros later I walked into Hall 1 and began the journey. The Portugal International Auto Show is not huge like Frankfurt, or Tokyo, or maybe Detroit, but it is spread over four spacious halls. Clearly the automakers did not have their A-Class displays here, but the displays were very competitive. Everybody was here – many not playing in the USA – except Opel (General Motors), Jaguar/Land Rover and Porsche were conspicuously absent (or I somehow missed them in my two sweeps of the show). The show did have many smaller cars that are available in Europe and likely would do pretty well in the USA given today’s fuel price environment.
I don’t intend on going through the show car-by-car, but I thought seeing some highlights would be interessting. Here goes.