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Scion: xD Versatile But Not Aging Gracefully

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The Scion xD isn’t the most popular Scion model.  It isn’t even the most well-recognized model.  From the exterior it appears to be an automotive oxymoron.  It looks like a big compact car.  Versatile?  Yes.  Roomy?  Kinda sorta.

Posted in: Scion

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2007 Chicago Auto Show: Scion's 2008 xB and xD

Introduction Simulcast on SecondLife.com
While Scion Vice President, Mark Templin, was presenting the new xB and xD to media at the Chicago auto show, his alter-personality at secondlife.com (called an avatar) was doing the same. SecondLife.com is an online world that started in 2003 and is now “inhabited” by 3.4 million people globally, and this is the first vehicle introduction simulcast in this online world. Secondlife.com is another way to communicate with people who need transportation once they return to the physical world and automotive manufacturers are taking notice. This is especially relevant for Scion, a brand with an average buyer at only 30 years old and an owner base that is probably the most plugged in of all.

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2008 xB and xD Take Over from First xB and xA
Scion was first envisioned as a line of cars with single lifecycles, though a box is expected to be a staple of the brand. Following this plan, the second-generation xB and the new xD were introduced at the 2007 Chicago auto show. xD takes the showroom space previously occupied by the xA. The xB arrives in dealers in April 2007 and the xD in August.
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