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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Odyssey Edges Chrysler Town & Country for IVA Win: The 2012 Honda Odyssey comes closest to the ideal of any Minivan.  The Odyssey edges out the second place Chrysler Town & Country by 21 rating points to win in its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Odyssey owners rate its exterior size, passenger roominess, cargo space, wheels and tires, ride and handling ideal.  Eighty-percent or more of Odyssey owners find these additional characteristics ideal:  interior lighting.

The Honda Odyssey was also best in class in AutoPacific’s 2012 Vehicle Satisfaction Award research.

A Few Shortfalls – Some Could Have Been Offset by Selecting Available Options and Powertrains: About 27% want more infotainment technology than now.  About 8% would like for Odyssey’s technology to be easier to use.  About 25% of Odyssey owners want better visibility than now.  About 24% want more interior storage compartments than now.  About 21% want a softer driver’s seat.  About 20% want more daring exterior styling than now.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.