Chrysler Town & Country Wins AutoPacific Ideal Vehicle Award for Minivans
- August 16, 2011
- Awards, Chrysler, Survey Results
- Posted by George Peterson
- Comments Off on Chrysler Town & Country Wins AutoPacific Ideal Vehicle Award for Minivans
The Town & Country achieves the highest ranking among Minivans based on owner ratings in AutoPacific’s 2011 Ideal Vehicle Research. This is quite an achievement because its two major competitors – Honda Odyssey and Toyota Sienna are newer. The T&C benefits from a thorough upgrade to its interior for 2011 and the changes worked to put the Chrysler Minivan on top. Over 25% of Town & Country owners want more infotainment technology. Over 20% want more daring styling, better ingress/egress, more safety features and more power. Town & Country handily won over the second place all-new Honda Odyssey.
Minivans have dual sliding doors and loads of utility space. Many new or refreshed entries in this segment have proven to be popular for consumers desiring the Swiss Army capability of a minivan. The segment is ripe with the latest powertrains, safety, and innovation.
Ideal Vehicle Award
Each year AutoPacific surveys new car and light truck buyers via mail and Internet about their new vehicle in order to learn more about their purchase experience, attribute importance and satisfaction, lifestyle, preferences, vehicle use, personal characteristics, desired features and more. Respondents to this survey are owners of new 2011 model-year cars and trucks purchased from September through December 2010. The questionnaire was administered in January and March 2011. The 2011 Ideal Vehicle Awards are based on scores developed using results from a part of this survey that focuses on the consumers’ desire to change their vehicle if given the opportunity. Respondents rate 15 attributes indicating whether they want them to be changed (larger, smaller, more or less) or not changed (stay the same) after having driven their vehicle for 90 days. Those vehicles wanting the LEAST CHANGE win the IVA for their class. A total of 72,917 respondents provided input for these awards.