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Cayenne is the top rated Premium Luxury XSUV based on owner ratings in AutoPacific’s 2011 Ideal Vehicle Research.  As the class winner, owners are pretty satisfied with the way the vehicle is executed with a few exceptions.  Almost 35% want better interior storage in their Cayenne.  About 25% want more cargo room and more infotainment technology.  Over 20% want better visibility and more power.  Owners like the ride, size and seat comfort.  Cayenne edges out second place BMW X5 for its category win. 

Premium Luxury XSUV

These Premium Luxury XSUVs are built to coddle occupants on the road, not off it.  The Premium Luxury XSUV segment has many premium offerings such as the Porsche Cayenne, Infiniti FX, and Audi Q7.  They tend to compromise towing and off-road capability for comfort and/or fuel economy.

 Ideal Vehicle Award

Each year AutoPacific surveys new car and light truck buyers via mail and Internet about their new vehicle in order to learn more about their purchase experience, attribute importance and satisfaction, lifestyle, preferences, vehicle use, personal characteristics, desired features and more. Respondents to this survey are owners of new 2011 model-year cars and trucks purchased from September through December 2010.  The questionnaire was administered in January and March 2011. The 2011 Ideal Vehicle Awards are based on scores developed using results from a part of this survey that focuses on the consumers’ desire to change their vehicle if given the opportunity.  Respondents rate 15 attributes indicating whether they want them to be changed (larger, smaller, more or less) or not changed (stay the same) after having driven their vehicle for 90 days. Those vehicles wanting the LEAST CHANGE win the IVA for their class.  A total of 72,917 respondents provided input for these awards.