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VW Passat – AutoPacific’s 2012 Ideal Vehicle Award Winner

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Passat Edges Out Kia Optima for IVA Win: The all-new 2012 Volkswagen Passat comes closest to the ideal of any Premium Mid-Size Car.  The Passat edges out the Kia Optima by six points to win its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Passat owners rate these characteristics ideal:  exterior size, passenger roominess and cargo space.  Each of these is a size- or space-related attribute showing that Volkswagen aimed the Passat directly at the sweet spot Americans love – lots of space.  Eighty-percent or more of Passat owners find these additional characteristics ideal:  interior lighting, wheels, driver’s seat comfort, ride and handling, power and acceleration and safety features.

The Volkswagen Passat also was Best In Class in AutoPacific’s 2012 Vehicle Satisfaction Award research.

A Few Shortfalls – Some Could Have Been Corrected by Selecting Available Options: About 32% want more or better infotainment and entertainment technology.  About 30% want the Passat to be easier to get into and out of.  About 30% want more interior storage compartments than now.  About 26% want more daring exterior styling than the Passat presently has.  About 26% want more power and acceleration.  While the visibility from the Passat is pretty good, 21% of its owners want better driver’s seat visibility.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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MINI Cooper – AutoPacific’s Most Ideal 2012 Premium Compact Car

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

MINI Dominates Subaru Impreza WRX for IVA Win: The 2012 MINI Cooper comes closest to the ideal of any Premium Compact Car.  The MINI dominates the second place Subaru Impreza WRX by 62 rating points to win its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of MINI owners rate exterior size, interior lighting, exterior styling and ride and handling ideal.  Eighty-percent or more of MINI owners find these additional characteristics ideal:  wheels, driver’s seat comfort, power and acceleration, ease of getting in and out and safety features.

A Few Shortfalls – Most are Related to Size and Style, but Infotainment can be Improved. MINI owners chose one of the smallest cars on the market when selecting their car, but 30% want more cargo space and 26% want more passenger roominess.  About 33% want more interior storage compartments.  About 28% want better driver’s seat visibility than now.  About 28% of MINI owner want more infotainment technology in their car.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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VW Golf – Wins AutoPacific’s Ideal Vehicle Award for Compact Cars

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Golf Edges Kia Forte for IVA Win: The 2012 Volkswagen Golf comes closest to the ideal of any Compact Car.  The Golf edges out the second place Kia Forte by 21 rating points to win this highly competitive class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Golf owners rate exterior size, interior lighting, passenger roominess, exterior styling, driver’s seat comfort, ride and handling and safety features ideal.  Eighty-percent or more of Golf owners find these additional characteristics ideal:  cargo space, wheels and tires.

A Few Shortfalls – Most are Related to Size and Style, but Infotainment can be Improved. About 35% of Golf owners want the car to be easier to get into and out of.  Going hand-in-hand with ingress/egress, about 26% of the owners want better driver’s seat visibility.  This may be due to the Golf’s high mix of 3-door hatchbacks that have a longer door, tougher rear seat access and a thick C-Pillar restricting visibility.  About 32% want more interior storage compartments.  While 20% want better infotainment technology, about 12% want the technology in the car to be easier to use.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Honda Fit – Most Ideal Economy Car in AutoPacific Research

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Fit Edges Scion xD for IVA Win: The 2012 Honda Fit comes closest to the ideal of any Economy Car.  The Fit edges out the second place Scion xD by 32 rating points to win in this class that is getting more and more competitive.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Fit owners rate its exterior size ideal.  Eighty-percent or more of Fit owners find these additional characteristics ideal:  driver’s seat visibility, passenger roominess, cargo space, exterior styling, tires and wheels, driver’s seat comfort, ride and handling and ease of getting in and out.

A Few Shortfalls – But None Critical. Being an Economy Car, Fit is not expected to be as fully-featured as cars in higher, more expensive classes.  About 33% of Fit owners want better interior lighting than they have now.  About 22% want better interior storage than now.  About 18% want better infotainment technology.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Chevrolet Corvette – Most Ideal Sports Car in AutoPacific Research

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Corvette Edges Jaguar XK for IVA Win: The 2012 Chevrolet Corvette comes closest to the ideal of any Sports Car.  The Corvette edges out the second place Jaguar XK to win in the sports car class.   (Porsche Boxster/Cayman and 911 scored higher in IVA calculations, but their sample sizes were to small to qualify to be included in the final ratings).  Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Corvette owners rate its exterior size, passenger roominess and ride and handling ideal.  Eighty-percent or more of Corvette owners find these additional characteristics ideal:  driver’s seat visibility, driver’s seat comfort and tires.

The Chevrolet Corvette also was best in class in AutoPacific’s 2012 Vehicle Satisfaction Award research.

A Few Shortfalls – Infotainment and Power and Ingress/Egress: A sports car is all about style, speed and handling and not about practicality.  About 43% of Corvette owners want better infotainment technology.  This may be buyer’s remorse if they did not get a package with the navigation system and Bose audio.  About 36% of Corvette owners want more power and acceleration than they have now.  With a base car with 430HP and 4.2 seconds zero to sixty, they should be satisfied, but sports car owners always seem to want more.  Corvette is extremely low to the ground leading 34% of owners to want the car to be easier to get into and out of.  About 26% want better interior storage than they presently have.  About 24% of Corvette owners want better interior lighting than now.  About 21% would like more daring exterior styling for an already expressively styled car.  Maybe they are thinking of Ferrari or Lamborghini.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Dodge Challenger – Wins AutoPacific Ideal Vehicle Award for 2012 Sporty Cars

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Challenger Edges VW Eos for IVA Win: The 2012 Dodge Challenger comes closest to the ideal of any Sporty Car.  The Challenger edges out the second place Volkswagen Eos (retractable hardtop convertible) to win in this class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Eighty-percent or more of Challenger owners find these characteristics ideal:  exterior size, cargo space, exterior styling, driver’s seat comfort, ride and handling, ease of getting in and out and safety features.

A Few Shortfalls – Most Solved by Selecting Available Options. Being a Sporty Car, Challenger is about style, power and handling.  About 40% of Challenger owners want more power and acceleration – guess they did not opt for the optional HEMI V8.  About 29% of Challenger owners want more distinctive wheels than they have now.  About 29% of Challenger owners want more infotainment technology.  Perhaps each of these shortfalls could have been solved by selecting available options.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Ford F-150 – AutoPacific’s Most Ideal 2012 Large Light Duty Pickup

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

F-150 Dominates Chevrolet Silverado 1500 for IVA Win: The 2012 Ford F-150 comes closest to the ideal of any Large Light Duty Pickup.  The F-150 edges out the second place Chevrolet Silverado 1500 by 41 rating points to win in this class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of F-150 owners rate its exterior size, passenger roominess, exterior styling, driver’s seat comfort and ride and handling ideal.  Eighty-percent or more of F-150 owners find these additional characteristics ideal:  driver’s seat visibility, cargo space, wheels and tires, ease of getting in and out, safety features.

A Few Shortfalls – But None Critical. About 19% of F-150 owners want better infotainment technology.  About 25% of F-150 owners want more interior storage compartments.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Nissan Leaf – Wins AutoPacific Ideal Vehicle Award

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Leaf Edges Chevrolet Volt for IVA Win: The 2012 Nissan Leaf comes closest to the ideal of any Alternative Fuel Car.  The all-electric Leaf edges out the second place Chevrolet Volt by 4 rating points to win in this class that is getting more and more competitive.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  The one attribute that over 90% of Leaf owners rate as ideal is ease of getting in and out.  Eighty-percent or more of Leaf owners find these additional characteristics ideal:  exterior size, interior lighting, passenger roominess, wheels, driver’s seat comfort, ride and handling, power and acceleration, tires and safety features.

A Few Shortfalls – Some Minor, Some Basic: About 38% of Leaf owners want better driver’s seat visibility.  About 32% want more cargo space.  About 31% of Leaf owners want more infotainment technology.  About 24% of Leaf owners want more daring exterior styling.  About 34% want more interior storage compartments.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/consumer-s-ideal-cars-revealed-in-2012-iva-awards-112116/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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Land Rover LR4 – Owners Give it a Win as Ideal Luxury SUV

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

LR4 Edges Out Lexus GX For IVA Win: The 2012 Land Rover LR4 comes closest to the ideal of any Luxury SUV scoring a significant 21 rating-point win over the second place Lexus GX.  Eighty-percent or more of LR4 owners find these characteristics ideal:  exterior size, driver seat visibility, passenger roominess, cargo space, seat comfort, ride and handling, tires and wheels, ease of getting in and out and safety features.

More Infotainment Technology Needed: Nearly half of the LR4 owners want more or better infotainment and entertainment technology than they have now.  While the LR4 has loads of technology under the skin allowing it to go anywhere, anytime, it falls down in an area growing more and more important in today’s automotive purchase process.

Styling Needs a Boost: About 30% of LR4 owners would like more daring exterior styling than they have now.  While the LR4 achieves a purposeful and utilitarian look, pushing the styling envelope would be positively received by many owners and prospective owners.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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GMC Sierra HD – AutoPacific’s Most Ideal Heavy Duty Pickup

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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Sierra HDs Edges Ford Super Duties for IVA Win: The 2012 GMC Sierra HD comes closest to the ideal of any Heavy Duty Pickup.  The Sierra HD edges out the second place Ford F-Series Super Duties by 21 rating points to win in its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Sierra HD owners rate its exterior size and driver’s seat comfort as ideal.  Eighty-percent or more of Sierra HD owners find these additional characteristics ideal:  interior lighting, driver’s seat visibility, passenger roominess, exterior styling, wheels, ride and handling, ease of getting in and out and safety features.

A Few Shortfalls – But None Critical. About 34% of Sierra HD owners want more interior storage compartments. About 24% of Sierra HD owners want more power and acceleration than now.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.


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