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The Dodge Ram is all-new for 2009, and Dodge is setting a new and higher standard for the full-size pickup segment with this generation Ram. It offers class-leading strength in many important areas, and dramatic styling and a new coil-spring rear suspension contribute to the class win. Attributes where the new Ram is the class leader include:
• Exterior and interior appearance, and image
• Dynamic characteristics, specifically including ride, handling and braking
• Overall quality, and warranty
• Safety features, and a feeling of safety when driving
• And, perhaps most important of all, value for the money