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AutoPacific’s Ideal Vehicle Award (IVA) recognizes the vehicle that best hits the target its buyers demand.  Winning an IVA shows the product planners, engineers and designers of the manufacturer understand what their target customers want and have created the vehicle to best meet their demands.

Sierra HDs Edges Ford Super Duties for IVA Win: The 2012 GMC Sierra HD comes closest to the ideal of any Heavy Duty Pickup.  The Sierra HD edges out the second place Ford F-Series Super Duties by 21 rating points to win in its class.   Having eighty-percent or more of owners rating a characteristic ideal is outstanding.  Achieving a score of ninety-percent is even more impressive.  Ninety-percent or more of Sierra HD owners rate its exterior size and driver’s seat comfort as ideal.  Eighty-percent or more of Sierra HD owners find these additional characteristics ideal:  interior lighting, driver’s seat visibility, passenger roominess, exterior styling, wheels, ride and handling, ease of getting in and out and safety features.

A Few Shortfalls – But None Critical. About 34% of Sierra HD owners want more interior storage compartments. About 24% of Sierra HD owners want more power and acceleration than now.

You can find an Autobytel review of this IVA award winner at  http://www.autobytel.com/auto-news/awards/ideal-suvs-pickups-rated-by-owners-in-2012-iva-awards-112117/

For a complete summary of all AutoPacific 2012 Ideal Vehicle Award results contact karin.turner@vehiclevoice.com and title your email “IVA Results”.  A copy of the results will be emailed to you within 48-hours.