Lincoln Resurrects Town Car – For Awhile
- September 19, 2006
- Auto XPRT Speaks..., Ford, The Car Biz, What Were They Thinking?
- Posted by George Peterson
- 1 Comment
As part of Ford’s semi-annual Way Forward plan, Ford announced that they will not cancel the venerable Lincoln Town Car after all. They made the sensible decision to move the Town Car from its decades-old home of Wixom, Michigan to the Ford Crown Victoria/Mercury Grand Marquis Plant in St. Thomas, Ontario.
You can see what we at VehicleVoice think/thought of Ford’s plans for Lincoln in our Lincoln commits suicide blog of August 24, 2006.
Keeping the Town Car around helps Ford’s revenue picture, keeps the livery business happy and increases the utilization of the St. Thomas plant (where Ford just dropped one of two shifts). Apparently, the transition from Wixom to St. Thomas is not as easy as many believed. There will have to be some substantial changes to the cars to accommodate all three on the same line.
First smart thing Ford has done in years to preserve any semblance of Lincoln’s former glory. The limo and car service trade thank you too.