Suzuki was in the top rank among the 2008 Vehicle Satisfaction Awards in what has become one of the most competitive SUV segments — the Premium Mid-Size Crossover SUV Segment. Owners’ satisfaction with Power and Acceleration, Braking, Handling, Traction in All Weather Conditions and Safety Features were among the highest scores for the XL-7. Owners also gave the vehicle top marks for being Fun to Drive.
For the second year in a row, the Ford Edge has ranked at the top of the Premium Mid-Size Crossover SUV Segment in the Vehicle Satisfaction Awards. Considered by some to be Ford’s crossover ‘halo vehicle’, the Ford Edge has very satisfied customers. Exterior Styling, Driver’s Seat Comfort and a sense of owners Feeling Safe While Driving helped the Edge receive top honors again this year.
For the second year in a row, the Toyota FJ Cruiser is in the top rank of Vehicle Satisfaction Awards in the Compact SUV/Off-Road Vehicle segment. Owners rated the FJ Cruiser highly for Toyota’s Reputation for Reliability and Overall Quality. Traction and the Fun to Drive factor also helped the FJ Cruiser garner this year’s VSA award, overcoming shortcomings in Driver’s Seat Visibility and Rear Seat Comfort to rise to the top of the segment.
Owners of the Suzuki Grand Vitara rated the vehicle best in the Compact SUV/Off-Road Vehicle Segment of the 2008 Vehicle Satisfaction Awards. Offering seating for five, V6 power and a long list of standard features, the Grand Vitara garnered high markes in the Warranty, Safety, and Handling categories.
Garmin is providing an integrated navigation system for the new 2009 Suzuki SX4 as standard equipment. The program marks the first time in America that a vehicle under $16,000 will include GPS navigation as a standard feature.
The challenge here will be marketing. While the style and performance appear promising, Suzuki is not amongst the usual suspects in the highly competitive sport sedan segment, and 2 years is a short amount of time to change brand perceptions.
Suzuki explores themes for a new full-size entry in the Kizashi and Kizashi 2, the first at the 2007 Frankfurt auto show and the second at the Tokyo show a few weeks later. The Kizashis offer bold designs and an effort to break out of the minicar and small SUV image.