Category Archive:

Survey Indicates Ford Benefits From Troubles Of Others And Not Taking Bailout

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07AnnualMtg_9387_HR.jpgPublic Responds Positively to Ford’s Actions, but Some Still Have Reservations
TUSTIN, Calif. (June 17, 2009) — American consumers’ opinions about Ford Motor Company have been positively influenced by the company’s decision not to accept government bailout funds, and by the bankruptcy filings of rivals General Motors and Chrysler. Automotive research and analysis firm AutoPacfic conducted an online survey of more than 900 U.S. consumers regarding their purchase intent and opinions of individual car companies. Highlights include:
* Asian and European manufacturers scored highest when the survey asked “How concerned are you about buying/leasing a vehicle from” a particular maker, with an average of 61% “Not concerned at all.” Ford scored 48%, far ahead of GM’s 15% and Chrysler’s 14%.


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2009 Volkswagen Tiguan Wins AutoPacific's Vehicle Satisfaction Award for Mid-Size CUV

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2009_VW_Tiguan.jpgVolkswagen seizes the lead in the Mid-Size Crossover SUV segment over strong competition including the well-regarded Toyota RAV4, Honda CR-V and major change Ford Escape. How did they do that? With great owner satisfaction ratings for overall satisfaction, and specifically with respect to:
• Fun-to-drive, power/acceleration, handling
• Exterior and interior styling including instrument layout, the feel of interior fabrics and materials, and the quality feel/operation of controls
• Durability/long lasting


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Vintage Volkswagen and the New Beetle: Peace and Love – Have a Hippie Holliday

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The longest running and most-produced automobile of a single design on the planet was, and remains to this day, the original Volkswagen Beetle.

A record even Henry Ford and his Model T would be jealous of. The Volkswagen Beetle, co-developed by Ferdinand Porsche and Zündapp back in 1931, has become a timeless classic and an industry icon.
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Volkswagen GTI Wins 2008 AutoPacific Motorist Choice Award® for Image Compact Car

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AutoPacific: There was some strong competition in the image compact segment, but owners dubbed the Volkswagen GTI a 2008 Motorist Choice Award® winner. The GTI won with high marks for great interior fabrics and materials, along with driver’s-seat comfort and handling. The highest marks for overall satisfaction in the segment helped seal the deal.
IntelliChoice: In a class that features a wide range of vehicles — from hybrids to convertibles and wagons — the Volkswagen GTI is competing against some tough competition. While the GTI has average ownership costs in retained value, fuel and repairs, what makes the GTI a 2008 Motorist Choice Award® winner is its stellar performance within the AutoPacific survey.

Posted in: Awards, Volkswagen

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Road Noise: The Green Parade

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Green technology at the Woodward Dream Cruise? Hmmm. You could fit a whole Prius under this baby’s hood, I guess.

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Blue Tuesday

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So, first Volkswagen announces that they’re building their new plant in Tennessee, and then like two hours later, General Motors comes out with another little ray of sunshine: No more health care for salaried retirees, bonuses for nobody, and they’re closing the hell out of a bunch of plants.
You know, times have been tough, but even taking that into account, we’ve had better Tuesdays, you know?

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The manufacturing economy. (Artist’s rendering)


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Volkswagen Rabbit Wins AutoPacific 2008 Ideal Vehicle Award for Compact Car

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Package considerations placed the Volkswagen Rabbit at the top of the Compact Car segment. Winning the 2008 Ideal Vehicle award for its exterior size, passenger room and interior lighting, it also garnered top marks for seat firmness and ride.

Posted in: Awards, Volkswagen

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Chevrolet HHR and Volkswagen GTI Win Top Honors AutoPacific 2008 Vehicle Satisfaction Award in the Image Compact Car Segment

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With its retro styling and versatile package, the Chevrolet HHR collected top honors in the Image Compact Car Segment. It received high marks for Exterior Styling and also got high ratings in Ease of Getting In and Out. Although owners had complaints about Cupholder Design and Size, the HHR held its own against the competition.
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Volkswagen took home top honors in the Image Compact Car Segment with the GTi. Overall Quality and the Fun Factor were main reasons the GTi performed well in the Vehicle Satisfaction Survey. Owners named Power, Braking, Handling and Exterior Styling as the vehicle’s major strengths.

Posted in: Awards, Chevrolet, Volkswagen

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Volkswagen Jetta and Mercury Milan Win AutoPacific 2008 Vehicle Satisfaction Award in the Mid-Size Car Segment

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The Volkswagen Jetta is top-ranked in the Mid-Size Car Segment, winning its 2008 Vehicle Satisfaction Award based on some traditional Volkswagen strengths, such as Fun to Drive, Braking and Handling. Owner ratings in these important dynamic areas were complemented by strong ratings in Feeling Safe While Driving, Safety Features and Overall Quality.
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The Mercury Milan ranks at the top of the Mid-Size Car category, winning the 2008 Vehicle Satisfaction Award with strong ratings for Styling and Feeling Safe While Driving. In the two years Milan has been on the market, it has established a Reputation valued by its owners. Milan owners rate their Experience with their Lincoln-Mercury Dealer highly and find the Milan a good Value for the Money.

Posted in: Awards, Mercury, Volkswagen

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AutoPacific Announces 2008 Vehicle Satisfaction Awards

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Cadillac Top Brand, Mercedes-Benz S-Class Top Car, Toyota Sequoia Top Truck and Top Vehicle

Tustin, California, May 29, 2008 – A study released today by noted automotive consulting firm AutoPacific, Inc. summarizes the results of its 2008 model year vehicle satisfaction research. AutoPacific’s Vehicle Satisfaction Award (VSA) is an industry benchmark for objectively measuring how satisfied an owner is with their new passenger car or light truck.
In a year that promises to be the toughest in a decade, owner-based awards like AutoPacific’s Vehicle Satisfaction Award will help customers make their purchase decisions.
The brand with the highest satisfaction rating is Cadillac. The vehicle – car or truck – registering highest overall satisfaction in 2008 is the new-for-2008 Toyota Sequoia Large Sport Utility Vehicle. The passenger car with the highest overall satisfaction score is the Mercedes-Benz S-Class.
There are twenty-eight Vehicle Satisfaction Award categories. At the manufacturer level, multiple top ranked award winners include: General Motors (eleven categories), Toyota (nine categories), Ford (six categories), Volkswagen (four categories), Honda (three categories) and Hyundai (two categories).
“Cadillac wins the Vehicle Satisfaction Award as the top brand in a close race. Strong satisfaction performance by Cadillac cars and trucks has Cadillac winning over other leading luxury marques including Lexus, Mercedes-Benz, and BMW says AutoPacific president George Peterson. “Top ranked finishes by Cadillac’s Escalade, CTS and DTS helped cement their industry topping position.”
Peterson continues, “Vehicles that are all new received top rankings in several categories: Cadillac CTS, Honda Accord, Mitsubishi Lancer, Scion xD, Toyota Sequoia, Audi Q7, Buick Enclave, Hyundai Veracruz, GMC Acadia, Saturn Vue and Nissan Rogue. These new-for-2008 vehicles were strongly rated by their owners showing that the industry continues to improve as new vehicles are added to the hotly contested American car and light truck markets.”
From a vehicle type perspective, Traditional Sport Utility Vehicles received the highest ratings as a class closely followed by Crossover Sport Utility Vehicles. Peterson says, “Clearly, SUVs continue to be one of the most popular and satisfying vehicle types available in the USA today. Even with skyrocketing gas prices, SUVs are attractive and Crossover SUVs fill the bill for most SUV buyers with better fuel economy.” Cars scored slightly below industry average followed by minivans and pickup trucks.


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